For Subscribers

How Negative Self-Talk Can Ruin Your Business

Tuning into a gloomy inner voice? One entrepreneur shares how silencing negative self-chatter helped him turn failures into successes.

learn more about Aytekin Tank

By Aytekin Tank

Opinions expressed by Entrepreneur contributors are their own.

George Mumford knows the secret to helping NBA athletes to play their best. He's worked with scores of all-stars, including Michael Jordan, Shaquille O'Neal, and the late Kobe Bryant. His secret? Mumford told ABC News that a key part of his job is changing their inner dialogue from negative to positive. Why?

Because that little voice in your head not only affects how you feel, it directly impacts your performance. For professional athletes, getting negative self-talk under wraps can lead to a championship victory (or in Jordan's case, six championship victories). For entrepreneurs, cultivating positive thinking can directly impact your bottom line.

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:

  • Digestible insight on how to be a better entrepreneur and leader
  • Lessons for starting and growing a business from our expert network of CEOs and founders
  • Meaningful content to help you make sharper decisions
  • Business and life hacks to help you stay ahead of the curve

Related Topics

Editor's Pick

Have More Responsibilities at Work, But No Pay Bump? Use This Script to Get the Raise You Deserve.
Black and Asian Founders Face Opposition at All Levels — Here's Why That Has to Change
Marketing

6 Ways to Wring All the Value from Your Earned Media Coverage

Press coverage can help your brand gain visibility and increase credibility — but not if no one sees it. What can you do to get more value from the media placements you've worked so hard to earn?

Thought Leaders

5 Small Daily Habits Self-Made Millionaires Use to Grow Their Wealth

We've all seen what self-made millionaires look like on TV, but it's a lot more subtle than that. Brian Tracy researched what small daily habits these successful entrepreneurs adopted on their journey from rags to riches.

Business Solutions

What Bill Gates and Steve Jobs Taught Me About Getting to Know Your Customers

Despite the push toward chatbots and technology-driven customer service, nothing can replace determining what your customers want through personal social interaction.

Business News

Out With the Kibble and In With the Steak. The World's Richest Dog Has a Net Worth of $400 Million – And a New Netflix Docuseries Too

'Gunther's Millions' is set to unpack the pooch's mysterious fortune and what those around him have done with his inheritance.

Fundraising

Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.