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Teenager Finds a Niche in Man-Scented Candles

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This story appears in the September 2011 issue of Entrepreneur. Subscribe »
Hart Main, founder of ManCans
Hart Main, founder of ManCans
Photos © natalie brasington

Entrepreneur: Hart Main, the 14-year-old founder of Marysville, Ohio-based ManCans, which began selling its manly scented candles in November 2010.

"Aha" moment: Main's 12-year-old sister was selling candles for a school fundraiser, and he teased her about the girly scents, telling her it would be cool if there were "men-scented" candles: "I thought, grass, bacon, sawdust, leather," he says.

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