Algorithm

How Startups Develop and Deploy Matching Algorithms
Technology

How Startups Develop and Deploy Matching Algorithms

There's plenty to learn from the ways in which their methods both improve and hinder us.
Anna Johansson | 5 min read
5 Ways Marketers Can Gain an Edge With Machine Learning

5 Ways Marketers Can Gain an Edge With Machine Learning

Interpret and act on large amounts of information in a scalable way.
Karl Wirth | 7 min read
Customers Have a Search Reflex. Will Your Brand Get a Second Look?

Customers Have a Search Reflex. Will Your Brand Get a Second Look?

You can't game the system. You can only feed it.
Aaron Dubois | 5 min read
Instagram Promises to Quit Putting Old Posts Atop Your Feed

Instagram Promises to Quit Putting Old Posts Atop Your Feed

Instagram isn't switching back to a chronological feed, but the company is planning to roll out some changes to 'ensure that newer posts are more likely to appear first in feed.'
Angela Moscaritolo | 2 min read
7 Strategies to Grow Your Facebook Audience

7 Strategies to Grow Your Facebook Audience

Live video needs to be a part of your social strategy.
Manish Dudharejia | 10 min read

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Facebook Might Be Shrinking Your Audience but There's Lots You Can Do About It

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3 Biggest Cybersecurity Threats Facing Small Businesses Right Now
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3 Biggest Cybersecurity Threats Facing Small Businesses Right Now

Nearly two-thirds of businesses suffered a cybercrime in the past year. There is no reason to think there will be fewer this year.
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3 Marketing Trends for 2018 That Will Make Life Very Grim for Marketeers Locked In the Status Quo

Consumer privacy, AI and optimized customer experiences are beginning to revolutionize marketing. If you're already behind, it will be very hard to catch up.
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An Updated List of Facebook's Algorithm Changes
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If you do Facebook marketing, one thing that you might want to understand is the Facebook algorithm.
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Algorithms change, but quality content that engages your audience is always be a winning strategy.
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Why You Should Republish Old Blog Content
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Keep your current audience up-to-date while attracting new readers.
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How a Blurry Cow Highlights Weaknesses in Google's Face Recognition
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How a Blurry Cow Highlights Weaknesses in Google's Face Recognition

The search engine's algorithms accidentally blurred a cow's face in the name of privacy.
Tom Brant | 2 min read
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Learn how to recover from a penalty and grow your business.
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A simple quiz could save your life.
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After Trending Topics Scandal Breaks, Facebook Says 'Rigorous Guidelines' Exist to Maintain Neutrality
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The social media network says no news outlets are prohibited from appearing on its trending topics list.
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