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More Posts on Austin
Uber's and Lyft's political loss on an important proposition in Austin provides marketers important insight on towing the line between personalization and invasion.
The idea behind what is being dubbed the Compromised Identity Exchange is to charge those most likely to be hit with follow-on fraud for access to information that reduces their risk.
The two companies spent more than $8 million to repeal a city ordinance, but voters said by a margin of 56 to 44 percent they wanted the fingerprint checks to stay.
These cities have a steady influx of educated budding professionals.
These fun facts and figures reveal everything from some of the now incredibly successful companies that initially launched at SXSW to what attendees are eating and drinking while in Austin.
For the city of Austin, and especially its growing cohort of tech entrepreneurs, South by Southwest has become the little festival that could.