brand journey

How This Gems and Jewellery Company Has Retained its Lustre Over Centuries

Having achieved specialisation in gemstones, diamonds and jewellery for over a hundred years, KGK Group has recently diversified into real estate

Punita Sabharwal | 2 min read

				
MINISO's Miyake Junya Talks about Expansion & Brand JourneyIn an interaction, MINISO's Co-founder and Chief Designer Miyake Junya shares the brand's philosophy, vision and expansion plans

				Pooja Singh
			
					|			4 min read
			
Tracing Berger Paint's Growth JourneyFrom catering to only industrial customers, the company now reaches the retail market in a significant way

				Shivangi Asthana
			
					|			1 min read
			
Advice from a PathfinderAlly has its roots in the former GMAC, the General Motors subsidiary that for more than 80 years provided car buyers with financing through GM dealers

				Entrepreneur India
			
					|			6 min read
			
A Look at the Brand Journey from Biscuits to BisleriOnly after sell out to Coke, Chauhan set out to make Bisleri a major brand, hence the first milestone or highlight was to create a terrific distribution network.

				Nishi Kumari
			
					|			6 min read