Building Brand Image

Growing a Business

7 Proven Strategies to Rehabilitate Your Shattered Online Image

Rehabilitating a shattered online image is more than just fixing things — it's about taking back control over your story. You need to face the harsh reality, make a heartfelt apology, dive into online spaces, find lessons in tough times, rewrite your story sincerely, spread positivity online — and embrace change.

Branding

The 5 Principles You Need to Create a Magnetic Brand Image

Use these strategies to help your business shift from looking for new clients to having new clients look for you.

Social Media

4 Ways to Manage Your Next Brand Crisis and Come Back Stronger Than Ever

An online brand crisis can hit your brand and damage your credibility at any time. Knowing how to manage and mitigate the fallout is essential to brand survival.

Technology

How Virtual Numbers are Helping Start-ups to Compete with Larger Rivals

Any business at its initial stage has to undergo many unavoidable expenses, phone numbers being one of them.

Growth Strategies

How to Get Your Consumers Pay More

Here's all that matters to the consumers when they decide to spend on a product

Marketing

Why Franchisors Should Switch To Plant-Based Packaging

Enhancing the Brand in Fierce Competition

Growth Strategies

How to Paint a Powerful Picture of the Brand

Points To Build A Strong Brand Image

Social Media

How Brands Can Handle a Social Media Goof Up?

Every company needs to have an action plan to get out of a difficult situation, especially in terms of a social media goof up these days.

Social Media

#3 Key Tips to Handle Negative Feedback on Social Media

Realising the importance of customer feedback is something even big brands tend to miss.

Starting a Business

5 Strategic Moves Startups Can Make to Build a Brand That Sticks

The strategic decisions that'll put your company ahead of the curve years from now need to be made beginning day one.

Growth Strategies

How can Small Businesses Build Their Brands : #5 Steps to Follow

Most of the Indian SMEs sometimes use their traditional trends to build their brands with the less of understanding between marketing their brand and building the brand's image.