Thought Leaders
8 Things About Entrepreneurship I Learned From John Lee Dumas
Focusing on purpose, working smart and surrounding ourselves with the right people are the keys to success.
By JC Hite
Business Circle
Building a Business
No Money to Start? No Problem. Try These 5 Options to Fund Your Business.
By Sujan Patel
Building a Business
How to Excite Readers With Your Business Plan’s Product Section. (Yes, Seriously.)
Product descriptions can be as dry as toast--or as exciting as a roller coaster ride. Here's how to craft one that keeps people reading.
Online Presence
The 5 Worst Twitter Marketing Fails of 2014
#Fiasco. Some brands excel at tucking their tails between their tweets. Here's a naughty list of the ugliest Twitter marketing disasters this year and the important lessons you can learn from them.
Entrepreneurs
How Reading Books Reduces Stress and Makes You Smarter at the Same Time
Books are relaxing and improve intelligence in more ways than just imparting knowledge.
Building a Business
4 Steps to a Breakout 2015
In this difficult economic environment, it's still possible to have a profitable, growing business. Follow these four steps.
Building a Business
Risky Business: 6 Potential Pitfalls of Writing a Business Plan
There is a downside to putting your business plan on paper. Learn the risks and learn how to protect your interests.
Marketing
The Secret Ingredient for Succeeding at Content Marketing
The competition is ferocious in online markets but, if you are methodical, you'll find you have everything needed to win.
Building a Business
How Bad Marketing Kills Even the Best-Made Apps
Very few apps are a financial success. You need to put at least as much effort into selling an app as developing it.
Thought Leaders
15 Characteristics of a Good Programmer
Finding a person with solid skills who is the right fit for you and your team is a challenge but here is how to do it.
By John Rampton
Marketing
5 Secrets to Making Your Startup Go Viral
Here's how you can create a viral effect that will help your product spread via your customers' networks.
By Mike Trigg
Thought Leaders
3 Takeaways From Lori Greiner’s Invent It, Sell It, Bank It.
The Shark Tank investor warns entrepreneurs their journey is uphill but giving up is the cardinal sin.
Building a Business
Make a New Year’s Resolution to Humanize Your Marketing for 2015
Think people first, numbers second, and your content will resonate with your audience.
By Eric Samson
Thought Leaders
3 Tips for Creative Leaders to Successfully Tackle Daily Business
While it's wonderful to dream up big-picture ideas, strike a balance between the long-term and day-to-day aspects of your startup.
Building a Business
5 Reputation Missteps to Avoid During the Holidays
Between the rauckus company party and who you forgot to send a card, the holidays are a surprisingly treacherous time for your personal brand.
By Lida Citroën
Thought Leaders
5 Times You Should Show, Not Tell at Work
Just as email, texting, and the cloud have changed the way teams communicate, visualization is the next wave to transform business communication.
By Karl Sun
Building a Business
4 Things Every Small-Business Owner Can Do to Finish 2014 Strong
You may be in your busiest time of the year now, but it's wise to start preparing for the new year.
Thought Leaders
Improve Your Business Intuition By Doing One Simple Thing
Whether you believe in hunches and luck or not, you can greatly increase your effectiveness to intuit by consistently performing this one task.
By Peter Gasca
Business Accounting
5 Questions the Right Investor Will Ask You
Look for someone who will help in ways beyond providing money and become a long-term partner.
Building a Business
7 Must-Do Tips for Startups to Generate Good PR
Find your dream news outlet and craft a pitch that is free of BS.
Building a Business
A Startup’s Guide to Professional Networking
The bigger your network, the more access you'll have to funding, customers, partners, and perhaps most importantly -- advice.
Building a Business
20 Must-Reads for Aspiring Entrepreneurs
If you want to take your new business or idea to the next level, start by going through some or all of these resources.
By Sujan Patel
Building a Business
5 Ways to Hold Together Your Startup Team When the Company Is Growing
You risk losing the zeal that launched the company if the merry band who rolled the dice with you feels they don't have a role any more.
By Matt Straz
Building a Business
The 5 Best Conferences for Entrepreneurs to Attend in 2015
Conferences are a big investment of time and money, but the ROI at some is much greater than the rest.
Building a Business
Why Adopting a ‘Campaign’ Mentality Can Poison Your Marketing Efforts
Many entrepreneurs make the mistake of pushing out short campaigns rather than sticking to a consistent strategy year-round.
Building a Business
6 Surprisingly Effective Networking Tactics They Won’t Teach You in Business School
Stop networking like your grandfather, start making connections that matter.
Marketing
4 Strategies to Keep Customers Coming Back
A social-media complaint can cost a company millions and a review shape a restaurant's fortune. Find out ways that consumer feedback can shape product decisions.
By Andrew Reid
Thought Leaders
10 Fears You Must Overcome When Starting a New Business
What's the difference between those who reap profits and the ones who fumble and walk quietly back home? Read on to learn how to stride boldly toward success.