Business News

What Will Coca-Cola Look Like in the Year 3000? Soda Giant Enlists AI to Conjure Up a 'Coke From the Future'

The new beverage is a part of Coca-Cola's Creations program, which releases limited-edition mystery flavors.


All you Need to Know About Packaging

Eye-catching colours, fonts, graphics, images and catchy lines can evoke memories and specific feelings in customers


Super Bowl Advertisers Struck Political and Social Undertones

Brands engaged viewers with displays of corporate conscience, even at the risk of offending some customer groups.


Know How These Three Big Brands Attract Consumers

This is how you survive the consumer-centric world!