Company values

Business Culture

Avoid These 4 Blunders When Creating a Company Culture

To get a complete picture of whether your brand's atmosphere needs work, observe factors like absenteeism, participation, and body language.


The Best CEOs Are Falling Short of Delivering This Top Employee Non-Negotiable. Here Are 5 Things You Can Do to Avoid This Fate.

Establishing the company's core values, purpose, vision statement and value proposition is just the first step in building a positive workplace culture.


Your Employees Will Leave If You Don't Have Values — Why Organizational Identity is the New Hiring Battlefield

Implementing these three steps will help you craft a compelling identity statement and perform in identity-congruent ways, thus helping you attract talent committed to a common set of ideals and ways of being.

Growing a Business

Want to Scale Up Without Selling Out? Do This First

Solidify your vision and culture to fuel sustainable growth.

Starting a Business

3 Values That Empower Entrepreneurs As They Start Their Business Journeys

The initial stages of entrepreneurship can be tough, but these tips can help you power through.

Money & Finance

There's One Thing More Valuable Than Profit In This Game-Changing Economy

This movement has proven its potential to create a positive impact on the world at large.

Growing a Business

Has Your Business Lost Its Way? Use These 3 Smart Tips to Scale Strategically.

If your business has lost its way in the process of scaling without restraint, put these measures in place to encourage more sustainable growth.


The Real Story Behind How Netflix Got Its Name — and Why It Used to Be Called 'Kibble' Behind the Scenes

Netflix co-founder Marc Randolph still has the scratch paper he used to come up with the name of the iconic company. Here, he shares the story of the company's birth and some solid advice for entrepreneurs just starting their journey.

Buying / Investing in Business

Why the Private Sector, Not Public, Must Continue to Lead Impact Investing

Private financial institutions and organizations have both money to invest and the motivation to generate a return on double-bottom-line investments, making them the ones who drive the real results in impact investing.


Why Jim Collins Is Wrong About How to Create Core Values

Jim Collins's revered method for establishing company core values might not suit all businesses, particularly when disconnected from customer value propositions. Here are my suggestions for crafting your company's core values, based on real results.


Unlock the Secret to Crafting Compelling Core Values With This Step-by-Step Guide

Core values are vital to a company's identity, going beyond generic terms to embody unique, actionable principles. Here's how to craft the best ones.


What It Takes to Build a Best-In-Class Company — 3 Essential Elements

The journey to excellence is not a matter of chance but a deliberate pursuit to shape the future and raise the bar for all who follow.


4 Ways to Maintain Company Culture in the Age of Constant Change

While this is a golden age of innovation, it's up to you to determine whether your company glitters from that gold.

Growing a Business

How Crafting a Story Helps Business Owners Identify Their Mission and Values

Understanding the value of your brand story is crucial for the long-term success of your company.