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Conversion

Social Media

Use This Simple Technique for a 25 Percent Conversion Rate Boost for Your Facebook and Instagram Campaigns

Discover how delivering a better mobile experience can lead to better campaign performance.

One Metric for Testing a Successful User Experience

Measure the success of your UX efforts by improvements in your conversion rate.

Where Would You Spend an Extra $50K in Your Marketing Budget?

Advertising or conversion optimization? Do the math before you answer.

Why Your Approach to A/B Testing Is Costing You Sales

If you're not combining your tests with personalization efforts, you're doing it wrong.

4 Ways to Get Visitors to Stay on Your Website Longer

Improve your conversions by keeping your audience engaged on the website.

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From an entrepreneur's standpoint, conversion means getting your customers or website visitors to do what you want them to do, which is often buying your products or signing up for your services.