General Mills
News and Articles About General Mills
Marketing
![Kim Lachance Shandrow]()
Where on Earth Is Buzz? Why Honey Nut Cheerios Nixed Its Busy Bee.
General Mills Canada aims to put a cause-marketing bee in your bonnet about the horrifying plight of our pollinating friends. But first, your contact information, please.
Food Businesses
Can Established Food Brands Stomach a Change in Customer Demands?
When food giants acquire small brands, the results are a mixed bag.
Customer Engagement
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OK, You Can Sue Us: General Mills Scraps Controversial Terms of Service Updates
Bowing to customer outrage, the food giant has done an about-face on its terms of service.
Legal Issues
![Kim Lachance Shandrow]()
Dislike: If You 'Like' General Mills on Facebook, You Can't Sue the Company
The American food manufacturer has made an unprecedented sneaky, (anti)social media move to keep itself out of court.
