Getting Publicity: Page 2
Why References Work Better Than Classic Vanilla Ads
Is this the Future of Non-Blockable Advertising? Here's what smart businesses aren't telling you about their marketing strategy
5 Tips on How to Pitch Your Startup to Get the Press You Need
Journalists from the prominent tech pubs Mashable, ReWrite, TheNextWeb and Next Vibes offer valuable advice.
6 Ways to Bootstrap the PR Your Startup Needs But Can't Afford
No matter how great your idea, it's going nowhere until people have heard about.
4 Alternative Metrics to Evaluate Your PR Campaign's Success
We've moved oh so far since the days of limited information about PR placements.
5 Tools to Fuel Your Company's PR Machine
Mobile and web innovations can make managing public relations in the digital age faster and easier.
5 Ways Besides Social Media to Get Publicity for Your Family Business
There is no underestimating the business importance of your web presence but TV, radio and newspapers remain relevant and accessible.
3 Ways to Optimize Your Startup's Content Marketing
The huge majority of new companies have little money for publicity but that is all the more reason to get your marketing right.
4 Tips for Getting Your Business in the News Without a Big PR Budget
You can learn to recognize opportunities for getting your company that favorable mention in the press you've been needing.
Have a Burning Business Question? Ask the Expert: Sabrina Horn.
Our expert Sabrina Horn is looking to answer your questions about PR, marketing, social media and general entrepreneur inquiries.
Advice From 14 Experts for Getting Online Traction for Your Startup
Your startup's online presence has huge implications for winning funding and making sales. Listen to those who've learned the hard way.
Are You Ready for a PR Firm?
Before you reach out to a public-relations firm, make sure you answer these three questions.
4 Insider Tips to Reach Tech Reporters
Media coverage can greatly benefit your company. Use these four strategies to up your chances of being written about.
Want to Get the Most Out of Your PR Pro? Follow These 5 Tips.
Bringing on an outside PR firm can be costly and if not done correctly, can be a big waste of money. Follow these suggestions to make sure you get the most out of your PR firm.
Managing and Organizing an Effective PR Strategy on a Budget
Not all early-stage startups require a PR team but the ones that do, need to figure out how to get the most bang for the buck.
Have a Burning Business Question? Ask the Expert: Taryn Langer.
For our Ask the Expert series, public-relations expert Taryn Langer is looking to answer your questions about PR, storytelling, branding and social media.