How The Media Works

Growing a Business

The Power of Trying: Why You Must Take Leaps Into Unknown Territory

The more we take risks and search for new passions, the more versatile and capable and satisfied we'll be tomorrow.

Growing a Business

Want the Upper Hand? Ask the Dumb Questions.

Take it from a journalist: You can learn a lot when you shelve your ego.

Growing a Business

The Importance of Making Sure Customers Feel Heard

A great product is a problem heard and solved, followed by user feedback heard and integrated.

Marketing

Pitching Your Business to a Journalist? Here's What Works.

Yes, a pitch can lead to a story -- you just need to know how to get our attention.

Starting a Business

Don't Think Sending Free Stuff to Editors Will Get You Covered

Coverage can't be bought. You can send us stuff if you'd like, but that doesn't mean we'll write about you.

Marketing

Pitching Your Story to an Editor? Avoid These 3 Phrases.

Send a pitch that editors will actually read.

Starting a Business

Want Press for Your Business? Do It for the Right Reasons.

Don't make this common mistake.