Huda Beauty

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HB Investments' Seed Investment Fund And Incubator, HB Angels, Announces Launch Of Its First Startup, Ketish, A Luxury Feminine And Sexual Wellness Brand

Founded by Emaan Abbass, who was formerly a product developer at Huda Beauty, Ketish aims to address a gap she found in the intimate care and feminine wellness industry, with the brand's products having been developed by keeping women's needs and desires on top of mind.