Hyperlocal Marketing
8 Ways to Fine-Tune Your Hyper-Local Social Media Strategy
As an increasing number of small businesses in Europe are now generating more sales from social media than from any other channel, not maximising your online presence could be a big missed opportunity.
Traditional Advertising is Dying — Here's Why Hyperlocal Is the New Normal
By embracing local-at-scale strategies, brands can transform their advertising from a megaphone into a meaningful conversation — connecting with consumers where and when it matters most.
Rising Hyperlocal E-Commerce And the Changing Dynamics Of Food Delivery Startups
The recent years saw a change in the country's food delivery market which has picked up a considerable pace and offers lucrative growth options
Are Nextdoor Ads the Best New Way to Gain Local Customers?
If you're looking for an inexpensive way to gain new local business, hyper-targeted Nextdoor ads just might be your answer.
How Hyperlocal Commerce is Flourishing in Online Space
The hyperlocal commerce fills up the gap between demand and supply instantly, but at the same time requires unique identity
#5 Ways to Make Your Marketing Strategy Hyperlocal
Businesses interested in leveraging the local community to generate revenue, have to partake in community discourse in order to initiate and build loyal relationships eventually
What AskMe's shutdown means for other startups
Why has AskMe joined hundreds of startups that closed down?
Stepping Up The eCommerce Game: Paytm nails it with eWallets
Paytm just had a successful year and their plans for future look even more fruitful.
A classic case of turning household crisis into a breakthrough
Just four days into the campaign, Jugnoo is already gaining traction of 1,000 transactions per day.
3 Things to Consider When Scaling Your Online Business
Yes, you could go from zero to 60 in a matter of months, but faster isn't always smarter.
It's Time to Wire Your Business for Indoor Location-Based Search
Think of it as GPS for inside your store. The largest retailers are implementing the technology but it's affordable for everybody.
Gift Cards Are an Untapped Opportunity for Local Businesses
The huge majority of retailers own just one store but consumers have few options for local gift cards. There is a big unmet demand.
How Location-Based Marketing Can Help You Connect with Customers
Some real-world examples of how companies have successfully used these tactics and how you can too.
How Gowalla's Deal with Facebook Affects You
Facebook's recent hire of Gowalla's geosocial team may signal the launch of Timeline, sooner.
How to Get Started with Location-Based Marketing
Three tips for combining a consumer's interests and location in your mobile marketing efforts to help give your revenues a lift.