Journalists

How to Come Up With Story Ideas People Actually Want to Read

Nine ways to write something that catches the light in the junkyard of internet content.

Frances Dodds

5 Things You Should Never Say to a Journalist

Here's what you should avoid when communicating with the media as part of a PR campaign.

Adrian Falk

3 Ways Publications Can Maximize Revenue While Staying Ad-Free

Innovative content platforms are diversifying income streams to spark conversation and support freedom of speech.

Simonetta Lein

3 Lessons Entrepreneurs Can Learn From the Massive Changes in Digital Journalism

Local journalism paid for a watchdog in every city council. Online journalism tells you what Trump tweeted this morning.

John Boitnott

Are Your PR Efforts Falling Flat? Here's How to Fix It

A solid checklist for managing your own public relations campaign will include setting clear goals, pitching the right reporter and so much more.

How to Tell Stories the Media Won't Ignore

Good press is born of drama and conflict, struggle and victory. When you conceive your publicity pitch, make it epic.

Sharon Bolt

4 Innovative Ways to Get Media Coverage

Journalists are people, too. Addressing their challenges helps eliminate obstacles to your company's getting PR.

Josh Steimle

5 Reasons Your Startup Isn't Getting the PR You Need

Understanding and working with the requirements of journalists covering your industry will go a long way toward increasing your company's visibility.

Syed Balkhi

Why Your Marketing Team Should Be Journalists

Your brand needs content that has a strong voice, is well-researched, and tells your story. Who can write content like that? Journalists.

Dan Curran

3 Ways to Handle That Media Interview Like a Pro

Knowing what you shouldn't say is just as important as knowing what you should say.

George Chilton

3 Ways to Turn a Startup's Bad Professional Review Around

Bad reviews often arise because a company attempts to run before it can walk. So, if this is you, don't "run" just yet.

Employees Are Your Company's Voice

A employee social media takeover is way cooler than a press release.

Frederik Vincx