Journalists

News and Articles About Journalists

Employees Are Your Company's Voice
Communication Strategies

Employees Are Your Company's Voice

A employee social media takeover is way cooler than a press release.
Frederik Vincx
Paint Your Bigger Picture: The Importance of Selling Your Company's Big Mission
Marketing Bootcamp

Paint Your Bigger Picture: The Importance of Selling Your Company's Big Mission

Gaining media coverage is an important step in scaling your company.
Craig Corbett
How to Run a Victory Lap That Amplifies Your Media Coverage
Marketing Bootcamp

How to Run a Victory Lap That Amplifies Your Media Coverage

You can maximize exposure by promoting your media coverage by following these four steps.
Craig Corbett
Spinning a Yarn: 5 Ways to Weave a Story Around Your Startup
Marketing Bootcamp

Spinning a Yarn: 5 Ways to Weave a Story Around Your Startup

To get noticed, match your great product with an eye-grabbing narrative.
Craig Corbett
5 Tips for Getting Media to 'Swipe Right' on Your Press Release
Marketing Bootcamp

5 Tips for Getting Media to 'Swipe Right' on Your Press Release

In dating and media relations alike, small gestures can go a long way.
Craig Corbett
8 Etiquette Tips to Stay on the Good Side of the Media
Marketing Bootcamp

8 Etiquette Tips to Stay on the Good Side of the Media

Effective PR relies on mastering the rules for interacting with the publicity gatekeepers. Learn them to help get the word out about your company.
Craig Corbett
Former CNN Anchor Ali Velshi: 2 Keys to Make Your Pitch Stand Out to Journalists
Marketing Bootcamp

Former CNN Anchor Ali Velshi: 2 Keys to Make Your Pitch Stand Out to Journalists

Know more about your customers and attract those who can spread the word about your business.
John Boitnott
Entrepreneurs Who Speak for Themselves Don't Need to Hire PR
Marketing Bootcamp

Entrepreneurs Who Speak for Themselves Don't Need to Hire PR

Handing your PR over to someone else can actually make getting press coverage less likely.
Janet Murray
Want to Get on the Cover of the Rolling Stone? Follow These Tips to Persuade the Media.
Marketing Bootcamp

Want to Get on the Cover of the Rolling Stone? Follow These Tips to Persuade the Media.

Bestselling author Ben Angel tells you how to convince media types to feature you as an expert.
Entrepreneur Network
Why No One Wants to Hear Your Story (and How to Fix That)
Marketing Bootcamp

Why No One Wants to Hear Your Story (and How to Fix That)

Be yourself. The you that you are is far more attractive than the you people tell you you should be.
Ray Hennessey
5 Things Not to Do When Pitching Journalists
Marketing Bootcamp

5 Things Not to Do When Pitching Journalists

From spelling and grammar errors to pitches that are bland and uninteresting, there are several things that can go awry in a pitch.
5 Criteria Journalists Use to Judge If Your Company is Newsworthy
Public Relations

5 Criteria Journalists Use to Judge If Your Company is Newsworthy

That product unveiling you think is so thrilling is just more spam to the reporters you want to pay attention.
Craig Corbett
It's Time for Sean Rad to Leave Tinder. For Good.
Tinder

It's Time for Sean Rad to Leave Tinder. For Good.

Sean Rad is a skilled entrepreneur and visionary, but he has proven too often he isn't right for a larger, high-profile role.
Ray Hennessey
What the Death of My Teacher and Friend Taught Me About Mentorship
Mentorship

What the Death of My Teacher and Friend Taught Me About Mentorship

You never really lose a truly good mentor, even when you lose a truly good friend.
Ray Hennessey