Living Your Personal Brand

How Print Marketing Can Help Your Personal Career

Here's how to promote yourself in myriad ways -- far beyond the basics of business cards and resumes.

Derek Jeter Wrote the Playbook for Young Professionals

The great Yankee, surely destined for the Hall of Fame, is a textbook study in how to honorably build an outstanding career.

Eddy Ricci

To Raise a Well-Adjusted Adult, Teach Your Kid Early About the Value of Reputation

When we teach our children the value and fragility of their personal reputation they learn who they are, regardless of what others think.

Lida Citroën

Every Little Thing You Do Adds Up to Your Personal Brand

Are you the total package? Work to create the best version of you.

Jim Joseph

Your Personal Brand Lives at Night, Too

Here are four questions to think about as you consider how your social life affects your work persona.

Jim Joseph

Your Daily Interactions Make or Break Your Brand

Yes, manners manner, especially as you establish yourself as a professional.

Jim Joseph

Build Your Personal Brand on Social Media, Moment by Moment

Online platforms are outlets to develop and broadcast your voice, but you have to be careful and considerate.

Jim Joseph

Use Your Personal Brand to Score Big at Job Interviews

You'll need a well-organized resume, professional clothing and good answers to land that new gig.

Jim Joseph

Even Your Stomach Contributes to Your Personal Brand

What you eat and drink when out with clients reflects back on you, so be deliberate in your choices.

Jim Joseph

Your Personal Brand Extends to the Environment You Create

Think your brand stops at your appearance? It's also reflected in your office, home and car.

Jim Joseph

Your Tone of Voice Can Boost or Bruise Your Personal Brand

You should always watch your words, but also be mindful of how you say your words.

Jim Joseph

The First Step to a Great Personal Brand? A Distinct Look.

Your appearance dictates how people perceive you, so you should put some thought into your clothing and grooming.

Jim Joseph