Building a Business
10 Best Business Segments That Create Million-Dollar Fortunes
This article will cover ten specific business segments that today's entrepreneurs are devoting their time and money to.
By Tom Corley
Market Segment
Marketing
A Defined Approach to Fitness Marketing
Fitness and health companies can pump up their profits by specifically targeting their customers.
Building a Business
U.S. States With the Lowest Click-Through Rates Are Also Those With the Lowest Obesity
Data demonstrates that the states responsible for creating digital ad technology also happen to be the ones least likely to react to them -- probably because everyone's outside running or skiing or just being healthy in general.
By Peter Gasca
Marketing
Marketers Should Focus on Helping the Miserable, Frustrated People Who Flock to Donald Trump
They are ugly and violent at times, but Trump's rallies may just represent a growing segment of American society that businesses need to understand.
By Peter Gasca
Building a Business
10 Business Elements Required to Rise Above the Crowd
What's your specific market segment? What's your sustainable competitive advantage? These are essential questions to ask.
Marketing
The One-Question Shortcut to Identifying Your Niche Market
The quickest way to increase the value of your product or service is to carefully consider who will value the most from it and marketing to them.
Marketing
2 Simple Rules to Follow When Developing a Market Segmentation
To get ahead of the competition, find the customers that will be most interested in your product or service.
Building a Business
Operating in a Crowded Market? Here’s How to Shine.
Focus on these six ways to ensure that your new company will distinguish itself.
By Jordan Dolin