Nonprofit Marketing

Nonprofits

Upgrade Your Email Game to Convert One-Time Donors to Recurring Supporters

Most nonprofits aren't taking full advantage of one of the most powerful (and cost-efficient) tools in their fundraising playbook.

5 Strategies for Selling to Nonprofit Organizations

Salespeople often overlook nonprofit organizations when building a list of prospects. That's a huge mistake.

3 Lessons Nonprofits Can Teach Businesses About Branding

Strong relationships are built over time through caring, commitment and communication.

5 Things to Consider Before Registering Your Startup as a Nonprofit

Starting a nonprofit can offer perks, but don't overlook these five things.

Public Acknowledgement Is an Effective Way to Get and Keep Donors

Lots of organizations depend on donors. Here's how to get them to keep on giving.

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Nonprofit Marketing

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Paid attention lately to what United Way and the American Heart Association are up to? Maybe you should.
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Viral Marketing

How These Brilliant Digital Billboards Are Delivering a Hair-Raising Message

The viral campaign -- and a reimagined successor in the name of charity -- illustrate the kind of marketing magic that occurs when technology and humanity intersect.
Viral Marketing

What You Can Learn About Marketing From an 'Icy' Phenomenon

A recent viral hit that has people dumping buckets of ice water over their heads shows what it takes to reach across the globe.
Fundraising

Attention Nonprofits: 5 Secrets to Attract Donors

For nonprofits, fundraising isn't just about the 'ask.'
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Meet the Company Creating Jobs for Former Gang Members

Homeboy Industries' mission is to create jobs for former L.A. gang members. Now with a forward-thinking CEO and high-profile licensing and distribution deals, Homeboy is taking good works to an even greater business level.
Finance

How a Company Aiding Nonprofits Secured Venture Capital

A new way for small nonprofits to tap into big audiences and raise awareness and exposure online.