News and Trends

Omnichannel Strategy Strong on Policybazaar's Mind: Yashish Dahiya

With insurance having traditionally been a physical meet-and-greet industry, the new players are nailing the tech side, but know the value of not taking the age-old system lightly

News and Trends

Vinculum Group Completes First Tranche Of Series C Funding

The fresh capital serves as a solid foundation for Vinculum's ambitious expansion strategy and fortifies its growth objectives on a global scale, as per the company

News and Trends

Locad Raises $11Million In Series A Funding

The fund raised will be used towards building the region's largest fulfilment network

News and Trends Raises INR 320 Crore In Series D Funding

The fresh fund will enable to strengthen its expansion plans across categories and bolster its omnichannel presence to reach deeper pockets of the country

Growing a Business

Fed Up With Red Tape? Here Are 3 Tactics to Advance Your Marketing Strategy and Stay On The Right Side of Regulators.

A multi-channel marketing strategy is key to scale your company, but red tape means heavily regulated industries fall short. Use these three tactics to advance your marketing strategy and stay on the right side of customers and regulators.

News and Trends

XYXX Secures INR 90 Crore In Series B Funding

XYXX's omnichannel approach has been pivotal to their success across major metros as well as tier I, II and III markets, resulting in an explosive year-on-year growth of 300 per cent in FY22

News and Trends

Shiprocket Acquires Arvind's Omnichannel Technology Business 'Omuni' For INR 200 Crore

The Shiprocket-Omuni acquisition deal will deliver a more robust and seamless post-purchase experience to the customers and will ensure better inventory utilization, faster localized fulfilment, optimize operational cost and deliver delightful multichannel experiences


Redefining Omnichannel: How To Be Where Your Customers Are

The defining tenet of any successful omnichannel strategy is one where customer experience is fundamental and sacrosanct across channels

Growing a Business

3 Mistakes That Cost Business Owners Time, Money, and Valuable Customers

Business owners can learn three practical strategies that can help them avoid losses, avoid disruption and avoid losing market share to competitors.


Future Of Retail Is Omnichannel

Be available to the customers always, anytime on the device and location of their choice


Omnichannel Customer Experience: Why It Matters More Today Than Ever

Its effectiveness has been proven across industries, and its uses have expanded into many areas, from marketing to customer service


BFSI Turning To AI, Moving From SMS To Omnichannel Chatbots

AI is transforming every aspect of our lives and it's quite prominent in the banking industry. Today, with the help of omnichannel chatbots, customers enjoy seamless and personalized service across every touchpoint

Growth Strategies

Why It Has Become Imperative For Businesses To Provide an Omnichannel Customer Experience

The significance of digital communication channels for businesses has undoubtedly increased, with a clear realization that a great customer experience can no longer be delivered only through traditional mediums such as voice or emails

News and Trends

How Logistics Industry Evolved In 2019 And Expectations From 2020

The logistics industry has accomplished an almost impossible function by executing product delivery in a brief span of 30 minutes


Growing Your Online Presence as an E-commerce Brand - How to do it

A brand isn't the product but the persona that it builds around itself