Business News
Playboy Was Once Valued at $2 Billion. Now Hugh Hefner’s Son Has a Plan to Buy It Back for a Fraction of That.
Cooper Hefner submitted a $100 million offer to buy back his dad's storied brand.
By David James
Playboy
Business News
Playboy’s Last Nude Model Will Be Pamela Anderson
After more than 60 years of publishing nude photos of women, the magazine is changing tactics.
Business Branding
It’s Official: Pictures of Totally Naked Women Will No Longer Appear in Playboy
People won't be lying when they say 'I read it for the articles,' if they read it at all.
Building a Business
Playboy CEO: Nudity Could Completely Vanish From the Brand
How Scott Flanders is cleaning up an aging American empire by leaning on its legacy and pushing its digital potential.
Marketing
What Disney and Playboy Can Teach You About Branding
Here's what you can learn from brands that are still going strong more than 50 years after their founding.