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Pokémon

Upcoming Pokémon Game on Nintendo Switch Hopes to Capture Huge Mobile Fan Base of 'Pokémon Go'
Video Games

Upcoming Pokémon Game on Nintendo Switch Hopes to Capture Huge Mobile Fan Base of 'Pokémon Go'

The developer of the upcoming 'Pokémon Let's Go' is incentivizing players of the smartphone phenomenon to become customers of the Nintendo console.
Stephen J. Bronner | 3 min read
Pokémon Go Fest Was a Disaster

Pokémon Go Fest Was a Disaster

Attendees -- some of whom traveled far distances to get there -- were met with widespread network problems, which prevented many from being able to play the game.
Angela Moscaritolo | 2 min read
3 Amazing Effects of Pokémon Go, Which Is Now a Year Old

3 Amazing Effects of Pokémon Go, Which Is Now a Year Old

The augmented reality game continues to be a big deal.
Stephen J. Bronner | 3 min read
Nintendo Shipped 2.74 Million Switch Units in Its First Month

Nintendo Shipped 2.74 Million Switch Units in Its First Month

Total beats its pre-launch goal while 3DS continues to sell well thanks to new Pokémon games.
Matthew Humphries | 2 min read
AR Games Like 'Pokémon Go' Need a Permit in Milwaukee

AR Games Like 'Pokémon Go' Need a Permit in Milwaukee

City officials say gym trainers left a big mess while hunting down Pikachus and Snorlaxes.
Stefanie Fogel | 2 min read

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The 16 Most Shocking Moments of 2016

Bye-bye 2016 -- can't say we'll miss you.
Rose Leadem | 11 min read
Nintendo in Risky Mobile Games Push With Paid Super Mario Launch on iPhones
Nintendo

Nintendo in Risky Mobile Games Push With Paid Super Mario Launch on iPhones

A lot is riding for the Japanese company on Super Mario Run, which is being released in 151 countries and regions on Thursday.
Reuters | 4 min read
Don't Miss the 'Pokémon Go' Halloween Event -- It Could Get You Back Into the Game
Pokémon

Don't Miss the 'Pokémon Go' Halloween Event -- It Could Get You Back Into the Game

Things just got more spooky.
Alex Perry | 2 min read
What Pokémon Go Can Teach You About Creating Buzz
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What Pokémon Go Can Teach You About Creating Buzz

An interactive experience can boost audience engagement. Are you thinking how to incorporate one?
AJ Agrawal | 5 min read
3 Ways to Use Geolocation to Increase Revenue
Geolocation

3 Ways to Use Geolocation to Increase Revenue

Location-based features in mobile apps are increasingly appealing to young consumers. Just look at Pokémon GO.
Anthony Nicalo | 5 min read
5 Content Strategy Lessons Pokémon Go Can Teach You.
Pokémon

5 Content Strategy Lessons Pokémon Go Can Teach You.

This sensation is more than a fun game. It teaches you how to do your content strategy the right way.
Yatin Khulbe | 6 min read
Everything You Need to Know About Pokémon Go, the App That Earned $200 Million in its First Month
Pokémon

Everything You Need to Know About Pokémon Go, the App That Earned $200 Million in its First Month

Search no further, we have compiled the good, the bad and the ugly of the mobile sensation.
Grace Reader | 9 min read
Pokémon Go Has Exposed Hacker Subculture and a Personal Moral Dilemma
Pokémon

Pokémon Go Has Exposed Hacker Subculture and a Personal Moral Dilemma

The charm of Pokemon Go is that you wander searching in the real world, except hackers have already figured out how to search without leaving home. Is that cheating?
Peter Gasca | 6 min read
Belgians Are Hunting Books Instead of Pokémon
Project Grow

Belgians Are Hunting Books Instead of Pokémon

Inspired by the success of Pokémon Go, a Belgian primary school headmaster has developed an online game for people to search for books instead of cartoon monsters, attracting tens of thousands of players in weeks.
Reuters | 2 min read
Japanese Truck Driver Playing Pokémon Go Kills Pedestrian
Pokémon

Japanese Truck Driver Playing Pokémon Go Kills Pedestrian

The driver said he had been distracted by the game after his arrest for negligent driving following the accident on Wednesday evening.
Reuters | 2 min read