PR businesses

PR for Tech Startups: the Who, When, Why, How and How Much

How to pick the right PR person, firm or agency.

Dave Hochman

5 Cases of PR Done Right (Infographic)

As social media makes even the smallest brand mistakes highly visible, smart reputation management is more important than ever. Here are five cases where brands got it right.

Robert Parmer

Hello, 'Waffogato': Has the Cronut-Creator Gone Too Far for PR?

Pastry chef Dominique Ansel may have turned out one too many buzz-friendly mashups to be taken seriously.

Kate Taylor

How to Separate the PR Pros from the Posers

With the world of media constantly changing, public relations expert Ivan Ristic gives us the lowdown of what makes a good PR person in today's landscape.

Ivan Ristic

How to Make Company Announcements in Buzzworthy Ways

With J. Crew debuting a new catalog on Pinterest and MTV announcing its Video Music Award nominees on Instagram and Vine, it seems relying solely on press releases is a strategy of the past.

Ashley Lee

How to Get the Most From Your PR Firm

These eight tips can enrich a startup's experience with a public relations agency.

Andrew Cross

5 PR Tips From Bond, James Bond

The fictional British spy, code name 007, offers some helpful -- if lighthearted -- reminders for how to promote a business.

How PowerVoice Is Cashing In on Paid Tweets

PowerVoice enables social media personalities to promote brands for bucks.

Gwen Moran