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PR businesses

Starting a Business

My Love Affair With Comfort and Why I Had to End It

Many who become entrepreneurs are self-starters, others need a little nudge -- still others, an ultimatum.

PR for Tech Startups: the Who, When, Why, How and How Much

How to pick the right PR person, firm or agency.

5 Cases of PR Done Right (Infographic)

As social media makes even the smallest brand mistakes highly visible, smart reputation management is more important than ever. Here are five cases where brands got it right.

Hello, 'Waffogato': Has the Cronut-Creator Gone Too Far for PR?

Pastry chef Dominique Ansel may have turned out one too many buzz-friendly mashups to be taken seriously.

How to Separate the PR Pros from the Posers

With the world of media constantly changing, public relations expert Ivan Ristic gives us the lowdown of what makes a good PR person in today's landscape.

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How PowerVoice Is Cashing In on Paid Tweets

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