Building a Business
How Confirmation Bias Is Destroying Your Product — and How to Stop It
It's time to unlearn what you "know" about your users.
Product Ideas
Thought Leaders
How to Design and Produce Products from Scratch — A Step-by-Step Guide for Entrepreneurs
Here are the steps I've followed to build a thriving ecommerce company.
Building a Business
7 Steps You Must Take When Inventing a New Product
Once you've created a new product, what's next? Discover the seven essential business steps you must take after creating a new product.
Thought Leaders
3 Steps to Finding the Right Product to Sell
Finding the right product to sell can be difficult, but taking these three key steps will help you succeed.
Building a Business
The 9 Essential Steps to Expanding Your Product Line and Scaling Your Business
By following the correct steps and principles, entrepreneurs can successfully launch new product lines and enter new markets.
By Mark Pierce
Entrepreneurs
How to Create a High-Converting Product Landing Page
Technology has changed the digital marketing landscape forever. We now have more ways than ever before to communicate company and product benefits. Marketers can improve on-site engagement and sales when they use the tools they have at their disposal.
By Syed Balkhi
Thought Leaders
How User Research Can Help You Win Before You Launch New Products and Services
Most new products fail, but yours doesn't have to. Deep user research is the antidote to product failure.
Building a Business
How to Create a Product That Sells Itself (Even in A Recession)
When recession looms and inflation spikes, customers can be slightly anxious about spending. Here's how to ensure your target audiences that you have a must-have product or service.
Building a Business
The Benefits and Risks of Launching New Products in New Markets
Our team has launched products in more than ten countries in two years. Here is how we handled it.
Marketing
How Product Launch Strategies Help Businesses Determine If They Are Ready to Enter the Market
You can determine if your business is ready to enter the market with the help of a product launch strategy. Here's how.
Building a Business
5 Ways to Tell If Your Company Should Start Offering a New Product
Expanding your company is an exciting step, but consider these questions before taking that next leap.
Entrepreneurs
5 Questions to Ask Before Diversifying Your Business
You've got the revenue to reinvest in something new, but is that your smartest move?
Building a Business
3 Steps to Effectively Add Products to Your Service-Based Business
Considering new ideas to add additional revenue to your business? Here's how to find out if adding products to your service-based business is the right move for you.
By Katie Hunt
Thought Leaders
Product-Market-Model Fit (PMMF): 3 Secret Keys to Unlock Your Company’s Growth
Whether you're running a business or just in the research and development phase, adjusting your strategic scope to focus on PMMF (Product-Market-Model Fit) will help you service the right market and delight your customers.
Thought Leaders
Want to Patent an Idea? Consider These 3 Tips
Don't allow your misconceptions and fear to keep you from filing a patent application. Consider these three tips.
Thought Leaders
I’ve Interviewed More Than 200 Product-Based Entrepreneurs. Here Are 5 Things the Successful Ones Have in Common
Want long-term success for your product-based business? These are the five primary principles you need.
By Katie Hunt
Building a Business
3 Steps to Creating a Profitable Business Idea
Competition is mounting, so don't waste time and money solving non-existent problems.
Building a Business
3 Essential Business Tips to Know Before Designing Your First Collection
Turning a concept into a marketable product is complex and multifaceted.
Building a Business
Tackling Ideation in the Startup Realm is Easily Done (When Done Right)
Develop the ability to identify areas that are ripe for disruption.
Building a Business
Are Trade Shows Still Worth Attending for Independent Product Developers?
The trade show industry hasn't fully recovered yet, but that's not a problem -- it's actually an opportunity.
By Stephen Key
Building a Business
How to Start a ‘Fulfillment by Amazon’ Business and Find Your Winning Product
These simple fundamentals will help you find products that sell.
Business Ideas
The Importance of Clarity
Once you've distilled your idea, you must clearly express it. Here's how.
By Alon Braun
Building a Business
Is Your Business Idea Good? Here’s How to Find Out
Should you continue to invest in your product or service, or move on to the next?
Building a Business
Be Your Own Customer Before You Launch a Product
The many advantages of building and growing a business based on fulfilling your own needs.
By Imran Tariq
Business Branding
The Best Ideas Are the Ones That Make the Least Sense
Think business is all about rational thought and logic? Think again -- and to find the biggest, best ideas, start thinking way outside the box.
Building a Business
How I Built a Company the Lean Way — by Using the Scientific Method
Starting a company is one of the most irrational acts you can do as a human being. That's why employing hypotheses and experimentation is crucial.
By Joe Kinsella
Business Ideas
How Do You Get People to Believe in Your Business? Tell a Good Story.
A lot of people have good ideas -- but it's often those with the best stories who are able to set themselves apart.
By Jyoti Bansal