Indiegogo Launches a New Product to Court Big Businesses
The San Francisco-based fundraising platform is positioning crowdfunding as a way for established businesses to do better market research and test new products.
Take 4 Steps Back to Move Your Small Business Forward
Find out what it means to invest 'from the inside out,' so your payoff will be well worth the grind.
Why This $34 Billion Company Is Dipping a Toe Into Crowdfunding
Consumer product behemoth General Mills is looking to invest in early stage consumer product startups on the equity-crowdfunding platform CircleUp.
4 Ways to Ensure Adoption for a New Product or Service
Remember back when you distrusted ATMs?
6 Ways to Get More Done While Traveling
Work hours are too precious to be idle while getting where you need to go.
5 Ways to Salvage Promising Ideas That Aren't Working Out
If you think of that first great insight as just the starting point, you won't give up on it when at first it doesn't succeed.
Why Old Ideas Are a Secret Weapon
Old ideas are good ideas that outlasted thousands of bad ones.
Why This $9 Billion Publicly Traded Toy Company Is Crowdfunding to Find the Next Big Game
Hasbro and Indiegogo today announce that they are partnering to seek out, identify and grow the most innovative gaming ideas out there.
4 Steps to Innovation Every Leader Needs to Follow
Driving innovation in an organization is both art and science, with a whole lot of tenacious execution mixed in.
4 Steps to Building a Great Product-Focused Organization
Having an awesome product is not enough for long-term survival. Success comes down to a well planned and executed product strategy.
People Don't Want Something Truly New, They Want the Familiar Done Differently.
If your new product or service isn't gaining traction, ask yourself, 'What's my California Roll?'
The Accidental Entrepreneur: 3 Tales of Entrepreneurial 'Eureka' Moments
Sometimes life throws you a curveball -- and it just may mean opportunity. Here's the story of ordinary people who fell into big ideas and took them all the way to the bank.
John Patrick Pullen
3-D Printing Opens Up Wild New Frontiers for This Longtime Jewelry Designer
Dilek Sezen used to spend months designing each of her high-end earrings, bracelets and necklaces. Then, she discovered the 3-D printer.
Starting a Business
Get Your Product Figured Out First
So many entrepreneurs make the same mistake: Focusing on the wrong things without figuring out the product they plan to sell.
Starting a Business
Reprints & Licensing
© 2017 Entrepreneur Media, Inc.
This ad will close in
Stay Informed. Be Inspired.
Receive customized news, stories and solutions direct to your inbox.
Enter your email