Stephen Key

Stephen Key

Co-Founder of inventRight; Author of One Simple Idea Series

Stephen Key is an inventor, author, speaker and co-founder of InventRight, LLC., a Glenbrook, Nev.-based company that educates entrepreneurs in how to bring ideas to market.

How Licensing-'in' a Brand Can Wildly Grow Your Product Business
Brand Licensing

How Licensing-'in' a Brand Can Wildly Grow Your Product Business

This contributor tells how he did a deal with Disney and how gaining entry to the Magic Kingdom was easier than he'd thought.
Inventors: Do a Patent Search Sooner Rather Than Later
Patents

Inventors: Do a Patent Search Sooner Rather Than Later

What you find may dash your feelings of originality, but it can also be a roadmap for how to see your idea come onto the market.
How to Use LinkedIn to License Your Concepts for New Products
Social Media Marketing

How to Use LinkedIn to License Your Concepts for New Products

Product developer Ryan Diez reveals how he gets in touch with companies that are looking for new product ideas.
Get Your Seasonal Toy Into Walmart in Under Two Years Without Breaking the Bank
Product Development

Get Your Seasonal Toy Into Walmart in Under Two Years Without Breaking the Bank

An Entrepreneur contributor interviews someone who pulled off this feat and reports on seven takeaways this man had to offer.
Apple Air Pods Will Likely Be a Hit Once They Get the Bugs Out
Marketing Bootcamp

Apple Air Pods Will Likely Be a Hit Once They Get the Bugs Out

There will be plenty of consumers who are going to love and embrace Apple's wireless vision.
3 Ways to Slay the Risk of Bringing a New Product to Market
Marketing Bootcamp

3 Ways to Slay the Risk of Bringing a New Product to Market

Making money from your ingenuity requires getting people as excited about the opportunity as you are.
6 Strategies to Stand Out on Social Media
Marketing Bootcamp

6 Strategies to Stand Out on Social Media

Be creative and be tenacious in your social media marketing.
5 Ways to Create an Almost-There Prototype Marketing Video
Prototypes

5 Ways to Create an Almost-There Prototype Marketing Video

Building it makes your idea real; video captures it visually. Do less of the first and more of the second to test the market sooner.
6 Ways to Use Video to Sell New-Product Concepts
Marketing Bootcamp

6 Ways to Use Video to Sell New-Product Concepts

The trick is to show the benefit of your idea without disclosing exactly how it works.
The 4 Biggest Mistakes Inventors Make
Inventing

The 4 Biggest Mistakes Inventors Make

Product development is a business. You can't afford rookie errors.
The Crucial Moment That Separates the Pros From the Amateurs
Success Strategies

The Crucial Moment That Separates the Pros From the Amateurs

When you pick yourself up after being rejected, you become a professional.
10 Ways to Become Luckier in Business
Luck

10 Ways to Become Luckier in Business

Luck is about chance, the chance of something good happening and finding reward in the opportunities.
3 Basics for Filing a Patent That Actually Has Value
Patents

3 Basics for Filing a Patent That Actually Has Value

A provisional patent application will provide as much protection as you need while determining if your idea can really go the distance.
Winning at Inventing Is a Numbers Game
Inventing

Winning at Inventing Is a Numbers Game

Inventors too often focus on patents and expensive prototypes when what they really need is proof of demand.
The Inventor of the George Foreman Grill Sets the Record Straight
Inventors

The Inventor of the George Foreman Grill Sets the Record Straight

Michael Boehm explains how he created one of the bestselling infomercial products of all time.