Reinvention 2013

General Motors

For 100 Years, General Motors Was All About Cars. Now, It's All About People.

The big three Detroit auto maker is broadening its mission, which means the brand has to tell a new story.

Take These 25 Steps to Complete the Journey of Reinventing Yourself

People grow, circumstances change. To cope and thrive you must take stock of who you are and who you are becoming.

How Companies Reinvent Themselves to Keep Up With Their Customers

As kids, we all loved National Geographic magazine. Today, that brand is still thriving because it listened to what people want.

5 Questions to Ask Before You Reinvent Any Product

Exactly what is "reinvention entrepreneurship"?

The Great Reinvention: How U.S. Cities Got Their Glow Back

We recap our special report on the entrepreneurial scene in the U.S, from New York and Houston to Boise and Baton Rouge, five years since the financial crisis.

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Orlando Entrepreneurs Say Magic Is Returning

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Forget the jokes about corn. Indiana's capital city is quietly rolling out solutions for everything from tracking scientific data and charitable donations to juggling kids' soccer schedules.
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Indy's Entrepreneurs Make a Full-Court Press

Sure, Indianapolis is better known for basketball and car racing than entrepreneurship. But proponents say Indy is the best place to launch and grow a startup right now.
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Stepping Inside Boise's Startup Scene

No one ever called Idaho's capital a busting metropolis. But its entrepreneurs know how to think big. Here's a look.
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Startup Snapshot: Oklahoma City

A look at a surprising startup city, plus three other locations to keep your eye on.
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Boise Attracts Startups Seeking Quality of Life

Idaho's capital doesn't have the resources of a bubble town. But sustainable growth and mountain views are drawing entrepreneurs.
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Let the Good Times Roll: Big Easy Kicks Off Entrepreneur Week

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Behold Some of Baton Rouge's New Ventures

Louisiana's capital city is more than just the home of Louisiana State University. Here's a look at entrepreneurs setting up shop there.