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How to Make Social Media Marketing Effective for Your Brand
In the current challenging economic climate, it is more important than ever to devise effective marketing strategies. Taking a strategic approach to social media marketing will be effective and deliver unparalleled results.
10 Tools for Social Media Managers in 2020
An updated list of tools to help manage posting on social media.
How to Evaluate Your Instagram Profile Performance
Unlocking the power of Instagram starts with learning to see what works and what doesn't.
There Is a Best Time to Publish on Social Media and You Can Determine When It Is
You work hard to post good content. Don't let it be overlooked because of poor timing.
The Social Media Analytics Showdown: What You Can Track and How
Analysis is the key to getting the results you had in mind when you created all that compelling content.
3 Strategies to Nail Before You Launch Your Social-Media Campaign
Planning and metrics are key to any successful marketing effort, yet many entrepreneurs rush into the social conversation with little idea of what they hope to accomplish.
#5 Social Media Listening Tools To Benefit Your Business
Social listening or social monitoring is basically a process to check what's being said about your brand or company on the social media.
This Is Why Social Media Analytics Are Essentially Worthless
All that data tells you is how you're doing on one platform over time, not if it's time or effort well spent.
4 Tracking Tools to Help You Streamline Your Flood of Content
Take a look at what's working in the world of social-media analytics.
4 Essential Tech Tools for Startups
Expand your small scale business with these essential tech tools
7 Ways to Follow and Measure Your Content Engagement
You live and die by engagement. As scary as it may seem, analyzing that data is key to your success.
How to Use Social-Media Stats and Reports to Tell What is Working and What Isn't
To get the most out of your social-media marketing strategies, you need to have a solid understanding of the analytics.
The 5 Most Meaningful Google Analytics Reports for Social-Media Marketers
There's just so much to look at, with so many new and unusual titles. Here, we try to make sense of it all.
Social Analytics: How Necessary Are They?
Our resident 'geek' tells us if social media analytics add up to business success.
Flying Blind: How Instagram Measured Success In the Pre-Analytics Era
A scant five years ago startups didn't have access to the analytics commonly available now. The Instagram team improvised ingeniously.