Social Media Policies

News and Articles About Social Media Policies

Are Small Businesses Spending Too Much Time on Social?
Social Media

Are Small Businesses Spending Too Much Time on Social?

Social media marketing requires a lot of patience, but don't ignore all your other customer touch points along the way.
Nellie Akalp
To Post or Not to Post: 3 Rules to Keep in Mind for Keeping Social Media SFW
Esquire Guy

To Post or Not to Post: 3 Rules to Keep in Mind for Keeping Social Media SFW

The Esquire Guy explains the duties and casualties of company ambassadorship.
Ross McCammon
The Top Social Media Tools for Working Smarter, Not Harder
Marketing Bootcamp

The Top Social Media Tools for Working Smarter, Not Harder

Stop relying on manual labor and take a deep dive into social-media time saving tools.
Cynthia Johnson
Craft a Legal, Effective Employee Social Media Policy With These 5 Steps
Social Media

Craft a Legal, Effective Employee Social Media Policy With These 5 Steps

To protect your company, create rules that let workers know what can and can't be said, as well as how to act appropriately online.
Michael Roy
Facebook Updates Its Suicide Prevention Tools
Facebook

Facebook Updates Its Suicide Prevention Tools

The social-media platform has made it easier for users to reach out to their connections whose activity on Facebook indicates they are at risk for self-harm or suicide.
Laura Entis
The Jury Is Still Out on Texting for Professional Communication
Marketing Bootcamp

The Jury Is Still Out on Texting for Professional Communication

The youngest workers, who've come of age ordering take-out food with an app, seem unaware of the incomparable efficiency of a phone call.
Eddy Ricci
Chill, People. Why You Shouldn't Hate Twitter For Adding Favorites to Timelines.
Marketing Bootcamp

Chill, People. Why You Shouldn't Hate Twitter For Adding Favorites to Timelines.

Oh, no! Favorites now appear in your Timeline like retweets. Here's why it doesn't matter.
Kim Lachance Shandrow
The Esquire Guy on Handling a PR Crisis With Style
Marketing Bootcamp

The Esquire Guy on Handling a PR Crisis With Style

Effective damage control all comes down to the tone.
Ross McCammon
A Lesson in Oversharing: Dad Loses $80,000 Because Daughter Blabbed on Facebook
Marketing Bootcamp

A Lesson in Oversharing: Dad Loses $80,000 Because Daughter Blabbed on Facebook

Social media is a tool that can be easily abused. Make sure your employees don't overshare like this teen did.
Laura Entis
10 Questions to Ask When Creating a Social-Media Marketing Plan
Marketing Bootcamp

10 Questions to Ask When Creating a Social-Media Marketing Plan

What you need to know when crafting an effective social strategy for your startup.
Kim Lachance Shandrow
Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt
Marketing Bootcamp

Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt

In marketing, companies generally aim to provide a service and add value -- not pull a prank on their customers.
Jason Fell
The 10 Essentials of Facebook Etiquette
Marketing Bootcamp

The 10 Essentials of Facebook Etiquette

Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide.
Kevin Allen
When Marketing Over Social Media, Test, Experiment and Test Some More
Marketing Bootcamp

When Marketing Over Social Media, Test, Experiment and Test Some More

Our live discussion about best digital marketing tips with experts Joanna Lord, Eric Siu and Brian Honigman, hosted by Entrepreneur's Jason Fell.
Jason Fell
Social Media Is Getting Nasty. How Can You Rise Above It?
Marketing Bootcamp

Social Media Is Getting Nasty. How Can You Rise Above It?

With social media widening its reach by the day, etiquette is getting the ax. We provide some tips on how to avoid succumbing to snarky behavior.
Brendan Brandt