sportswear
News and Trends
Outgoing Puma India MD's Startup Raises INR 430 Crore Funding
Agilitas Sports aims to disrupt and redefine the sportswear industry by seamlessly integrating innovation and technology across the product value chain from the factory floor to the retail shelf
Lifestyle
The Executive Selection: Adidas
The collection offers an updated take on the original Stan Smith Milencon court sneaker, as well as a newly transformed Stan Smith Relasted sneaker.
Thought Leaders
Under Armour's CEO Was "Broke" After Year One. Here's What Happened Next.
From selling T-shirts out of his car to billion-dollar sportswear brand.
Growth Strategies
Local Influencers are a Key Ingredient to an Effective Communication Mix
Decoding the key to this 95-year-old Danish Brand's successful India foray
News and Trends
Sustainable Buying Behaviour of Sportswear/gear Consumers in India
Indian consumers want products that are not compromised in quality and are trendy and stylish in affordable pricing