Taking Risks - Page: 2

This Founder Gave Away Profits During the Pandemic - And His Company Thrived

How one counterintuitive decision by CEO Dave Colina boosted sports drink brand O2.

Jason Feifer

Risk-Averse? You Can Still Make It As An Entrepreneur.

An entrepreneur's guide to minimizing early-stage business risk.

Aytekin Tank

How a Montana Microdistillery Pivoted to Make Hand Sanitizer for NYC

Business is anything but usual, but risk tolerance and a dose of disruption can keep your company afloat.

Why This Founder Asked Her Biggest Competitor for Help

It was a big risk, but it may have saved her business.

Jason Feifer

In Technology, Entrepreneurs Must Take the Biggest Shots to Make the Biggest Gains

Here's how "moonshot thinking" can transform entrepreneurship - and three areas it could benefit the most.

Mark Minevich

The Best Entrepreneurs Know When to Lose Control

Looking to expand your business? Being more vulnerable might help.

Aytekin Tank

To Take More Risks, Reframe Your Flaws as the 'Juicy Stuff'

Lessons on vulnerability from a Buddhist nun, Brené Brown and the CEO of Sweetgreen

Frances Dodds

From Bankruptcy to $87 Million in Funding: How Tamara Mellon Saved Her Namesake Brand

The Jimmy Choo co-founder has faced plenty of hurdles as an entrepreneur. But now, she's clinging tight to her vision -- and finding new levels of success.

What Makes the Entrepreneur Stand Apart From Other Businessmen?

When it comes to the risk factor, the scope and level of risk is broad and high for a businessman as compared to that of an entrepreneur

Are You a Small Business Owner or an Entrepreneur?

The fact is, all business owners are entrepreneurs.

When the Going Gets Tough, Keep Going

Sometimes, a short-term pain is the perfect input for long-term gain