Video Advertising
How To Create Engaging Video Content for Your Brand
Video marketing is in demand, and it doesn't have to cost a ton to create solid content with terrific reach and impact.
Why YouTube Ads Should Be in Your Advertising Budget
Should you add YouTube to your marketing and advertising strategy?
Where is Video Advertising Heading?
Going further into 2022 and looking forward to 2023, we can expect to see these key developments in AdTech and Connected TV in particular.
Video Ad Tech You Can't Ignore
Just as video is keeping the online advertising landscape under its reign, video ad tech stays in the limelight as one of the key staples affecting video ad campaign effectiveness.
How to Create Video Advertising Campaigns for the Long Run
It's tough enough to create a funny, on-trend video, let alone one that also moves product. Here's one marketer's advice.
How Startups Can Make Great Video Content with Little to No Budget
Great content can be made on a budget - you just need to know how.
How to Adapt Keynote Presentations to Short-form Videos
It is easier to retain information from short and succinct videos compared to longer ones
5 New Job Trends for the Voice-over Artist
There is increasing demand for confident and rich voices in the entertainment, advertising, corporate, e-learning, animation, training, marketing, education, radio and other industry verticals
A Business Perspective on the Impact of Production Quality on Video Advertising
A compelling story is far more important that shinier production quality.
5 Reasons Your Mobile App Needs Video Integration
Humans are visual animals. Quality videos increase engagement, improve user experience and set your brand apart from the competition.
Online Video Advertising Trends to Watch Out For in 2018
Mass personalization to be the key to winning customer trust and wallet share in 2018
The 7 Top Video Tools You Should Be Using Now
Have you started your video marketing campaign yet? Because your competitors probably have.
The Year of the Video: 5 Ways to Master a New Must-Do
Video accounts for approximately three-quarters of all web traffic. Get started with platforms that make it easy to package high-quality visuals and distribute across multiple channels.
3 Brands That Got Creative and Got It Right With Mobile Video Advertising
Three video advertising campaigns from three big brands hit the sweet spot with creativity, vision and forward thinking.
Let Customers Get to Know You With Video
Building familiarity with your customers, and relating to them first as viewers, can create sales without selling.