All You Need to Know About eBay

Shopping Comparison Sites

Did you know that more than half of online shoppers use a shopping comparison site to make their buying decisions? And the comparison site they use most is Shopping.com, a part of eBay since August 2005. Shopping.com is a place shoppers can go to compare prices, availability and shipping costs from thousands of vendors in a single location. When shoppers make their selections, they're directed to the chosen vendor to complete their purchase. Using shopping comparison sites effectively is an excellent way to expand an offline business on eBay.

You can join the merchants listed on Shopping.com, including some of the world's largest as well as many much smaller vendors, by providing the site with a listing of your products in a format specified by the service. Shopping.com will create your list for a fee, but there is no fee if you create the list yourself. After you enroll, Shopping.com gives you directions for uploading your list to the site. After that, you pay only when shoppers click on your product listing to go to your buying page from within the Shopping.com search results. Learn more about Shopping.com, including fees, at www.shopping.com.

Paypal Merchant Tools
PayPal is the preferred way to pay and to be paid for online transactions. This eBay-owned service gives you the ability to cost-effectively handle credit and debit cards as well as bank transfers and PayPal account balances. Your customers don't need to have PayPal accounts to pay you, and there are four service levels to meet the specific needs of your business.

PayPal Website Payments Standard lets you start accepting payments today without delays for approval. You don't need a shopping cart or any annual commitment, and there are no monthly fees or charges for startup or cancellation of the standard service. However, there are transaction fees. If you want to upgrade to an extra level of services, you can pay a monthly fee to be able to accept credit cards by phone, fax, mail or in person.

PayPal Website Payments Pro gives U.S.-based merchants the features of merchant accounts without the same high costs. After you complete an application and receive approval, your customers can pay you by credit card directly on your website as well as by phone, fax, mail or in person. PayPal Website Payments Pro costs $20 a month in addition to transaction fees.

PayPal Email Payments lets you get paid quickly by e-mail. It's fast and easy to set up--just 10 minutes, and you don't need to have a website. You can e-mail out invoices and be paid through PayPal. Customers don't need a PayPal account to send funds to your account--they can do so when they receive your e-mailed invoice. And the optional "Virtual Terminal" feature lets you accept credit cards via phone, fax, mail or in person.

PayPal as an Additional Payment Option is a way for merchants who already have a merchant account to add PayPal and give customers another way to pay. Learn more about PayPal Merchant Tools at www.paypal.com.

Merchant eCommerce Solutions Center
Established offline businesses looking to expand to eBay can get an all-points introduction to the world of eBay Stores at the Merchant eCommerce. With a single click, you can pull up a matrix comparing eBay's e-commerce solutions, including selling on eBay with an eBay Store, selling online with a ProStores web store and selling on eBay without an eBay Store.

Additional links take you to articles on e-commerce and other eBay merchant resources, including PayPal. If you have slow-moving inventory you want to get rid of or a local presence you'd like to expand worldwide, or you simply want to explore the potential of eBay to drive online shoppers to your business, the Merchant eCommerce should be your first stop.

The site also gives you a code for a free customized phone consultation with an eBay Seller OnRamp Advisor. Learn more about the Merchant eCommerce by visiting www.ebay.com/merchant solutions.

For a complete list of Certified Providers' services to boost your business on eBay, click here.

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