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April Y. Pennington

30 Recent Stories

The Big Cheese

With his line of talking toys, this former street vendor brings new meaning to the phrase "Quiet as a mouse."
November 1, 2004 in Entrepreneur Magazine

Ring Bearers

Some would-be grooms need a little direction in finding the perfect diamond. Here come the guides.
October 1, 2004 in Entrepreneur Magazine

A World of Difference

For these entrepreneurs, social responsibility isn't just part of their PR campaigns--it's the essence of their businesses. And they're changing the world for the better, one community at a time.
October 1, 2004 in Entrepreneur Magazine

Moving On

Ex-Apprentices find life after "The Donald" is all business.
October 1, 2004 in Entrepreneur Magazine

The Right Stuff

Are you franchisee material? Take a look at yourself from a franchisor's point of view, and see how you measure up.
September 1, 2004 in Franchise Buying Guide

Making Waves

For the brothers who made the fish taco a million-dollar industry, it's all relative.
September 1, 2004 in Entrepreneur Magazine

Seasoned Pros

Operating a seasonal kiosk keeps these partners on their mistletoes.
September 1, 2004 in Entrepreneur Startups Magazine

When Franchisees Speak Up

Are proactive franchisees welcome in franchising?
August 30, 2004 in Franchise Buying Guide

Risky Business

Wacky marketing moves put these businesses on the map.
August 1, 2004 in Entrepreneur Magazine

Big Switch

Walk a mile in your employees' shoes--you could learn a lot.
August 1, 2004 in Entrepreneur Magazine

A New Twist

A Chicago couple uses pretzel logic to build a successful business with sweet projections.
August 1, 2004 in Entrepreneur Magazine

Reality Doesn't Bite

The real world has been treating our "real life" entrepreneur well.
August 1, 2004 in Entrepreneur Magazine

What's Hot: eBay Dropoff Franchises

eBay fulfillment franchises are popping up in hopes of becoming the eBay middleman of choice.
July 12, 2004 in Franchise Buying Guide

Word to the Wise

A few things to consider before tackling franchising
July 1, 2004 in Franchise Buying Guide

Survival of the Fittest

What do entrepreneurs do to stay happy and healthy?
July 1, 2004 in Entrepreneur Magazine

Scout's Honor

With an Academy Award and a hit TV show, the creators of Queer Eye are telling stories everyone wants to hear.
July 1, 2004 in Entrepreneur Magazine

Good Advice

How advisors can help get your new franchise system off the ground.
June 28, 2004 in Franchising Your Business
Go Forth and Multiply

Go Forth and Multiply

Multiunit franchising is on the rise as many entrepreneurs look for more ways to grow. Could this expansion trend be in your future?
June 1, 2004 in Franchise Buying Guide

Crib Notes

With her infant bedding and nursery designs, Wendy Bellissimo ushers in the newest additions with beauty and style.
June 1, 2004 in Entrepreneur Magazine

You're Hired!

"The Apprentice" walked in an entrepreneur . . . and walked away a winner.
June 1, 2004 in Entrepreneur Magazine

Got Skills?

Franchising is becoming a beacon for experienced workers.
June 1, 2004 in Franchise Buying Guide

The Search Is On

Will our entrepreneur find his way through the funding maze to land the investors he needs?
June 1, 2004 in Entrepreneur Magazine

#50 What Kids Want! Inc.

They make huge sales look like child's play.
May 20, 2004

Under Age?

If you thought it was gutsy to pave your own destiny with a franchise, imagine buying one at 20.
May 17, 2004 in One on One

Go With the Low

Hear everyone talking about the low-carb revolution, but think it's too late to get in the game? Don't worry--there's still plenty of opportunity to profit from America's newest obsession.
May 1, 2004 in Business Ideas

Fitting In

With his own denim clothing company, this rock 'n' roll fan is wearing the pants--and designing them, too.
May 1, 2004 in Entrepreneur Magazine

Urban Legends

As entrepreneurs, hip-hop artists seem unstoppable. What's their edge?
May 1, 2004 in Entrepreneur Magazine

In the Money?

Financing your startup can be tricky. Learn the steps this entrepreneur took to polish his image for investors.
May 1, 2004 in Entrepreneur Magazine

Eye Candy

Life is sweet for two visionaries who mix sugary treats with style.
April 1, 2004 in Entrepreneur Magazine

A Brew Attitude

It takes more than your average Joe to go up against the likes of Starbucks.
April 1, 2004 in Success Stories