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Rahul Varshneya

Rahul Varshneya is the co-founder of Arkenea LLC, a company committed to helping entrepreneurs and businesses build, market and monetize their mobile apps, with offices in San Jose, Calif. and Pune, India.

30 Recent Stories

Why You Shouldn't Fear Copycat Developers

Why You Shouldn't Fear Copycat Developers

If a competitor takes your idea and launches their own version, don't fret. Twitter certainly hasn't.
April 24, 2014 in Technology
The 4 Gutsy Trade Secrets to Increase App Downloads

The 4 Gutsy Trade Secrets to Increase App Downloads

In the crowded mobile-app market, getting noticed is becoming harder by the day. Here are four growth hacks to Increase to help increase downloads for your mobile app.
April 17, 2014 in Grow Your Business
Better Features Doesn't Make a Successful App. Here's Why.

Better Features Doesn't Make a Successful App. Here's Why.

If you really want to disrupt the field, your product has to be leaps and bounds over the competition. If not, prepare to be ignored.
April 10, 2014 in Technology
7 Myths of Developing Mobile Apps

7 Myths of Developing Mobile Apps

First-time developers should know what to expect as they attempt to build a product and gain traction.
April 3, 2014 in Starting a Business
Dream On: Here Are the Real Reasons You Should Build an App

Dream On: Here Are the Real Reasons You Should Build an App

Think you're sitting on a million-dollar idea that will immediately attract an audience. Think again. App development is hard work.
March 26, 2014 in Technology
6 Books Every Mobile-App Entrepreneur Must Read

6 Books Every Mobile-App Entrepreneur Must Read

With the mobile market continuing to gain momentum, more people are looking to get a piece of the pie. For those wanting to get a start in the world, here are a few books to get you started.
March 4, 2014 in The 'Treps
Looking for a Mobile App Developer? Post These 8 Details in a Job Brief.

Looking for a Mobile App Developer? Post These 8 Details in a Job Brief.

Putting these bits on paper will also help you plan our your app strategy in advance.
February 25, 2014 in Technology
Knowing When to Raise Money for Your Mobile App

Knowing When to Raise Money for Your Mobile App

While the media often makes raising money seem like a piece of cake, entrepreneurs who have been there know it is the exact opposite. To get the most of your time and resources, figuring out the ideal
February 14, 2014 in Mobile
A Step-by-Step Guide To Building Your First Mobile App

A Step-by-Step Guide To Building Your First Mobile App

If you have the right reasons, follow these 10 recommendations to getting your product to the public.
February 1, 2014 in Apps & Software
A Pivot Could Save Your Mobile App From Failing

A Pivot Could Save Your Mobile App From Failing

Make sure the first version of your app isn't its last by taking customer feedback into account and adapting.
January 24, 2014 in Apps & Software
Building a Productivity App? Learn These 5 Productivity Methods.

Building a Productivity App? Learn These 5 Productivity Methods.

If you're look to create a successful app that makes users more productive, here are some known methods that you could incorporate.
January 16, 2014 in Productivity
Where to Get the Money to Build Your Mobile App

Where to Get the Money to Build Your Mobile App

You have a great idea for an app, but how do you find the funds you need to develop it?
January 8, 2014 in Financing
Why Starting Small Can Lead to a Better App

Why Starting Small Can Lead to a Better App

Limiting your user base limits the damage of your mistakes and turns users into brand evangelists.
January 3, 2014 in Apps & Software
Boost App Sales by Making the Most of the Holidays

Boost App Sales by Making the Most of the Holidays

Steps developers can take to take advantage of high rates of new device activations.
December 16, 2013 in Apps & Software
The Secrets of the World's Most Successful Mobile Apps

The Secrets of the World's Most Successful Mobile Apps

From Evernote to Instagram to Snapchat, here's a look at how these apps found their early success.
December 12, 2013 in Apps & Software
3 Ways to Validate Your App Idea and Launch Quickly

3 Ways to Validate Your App Idea and Launch Quickly

Coming up with an app idea is just the beginning. Here is how to determine if it has potential and get it to market quickly.
December 2, 2013 in Apps & Software
Want to Know if Your App is Successful? Check These Metrics.

Want to Know if Your App is Successful? Check These Metrics.

With new apps launching every day, an entrepreneur needs to worry more about just downloads to be successful.
November 27, 2013 in Apps & Software
7 Steps to Hiring the Perfect Mobile App Developer

7 Steps to Hiring the Perfect Mobile App Developer

Finding someone who understands your vision and knows how to execute it is not easy. Here are seven ways to be sure you're choosing the right person.
November 12, 2013 in Apps & Software
9 Women in Tech Building Apps That Make a Difference

9 Women in Tech Building Apps That Make a Difference

To this day, women are far outnumbered by men in the tech world. Here are nine women helping to prove tech development isn't a man's world.
November 4, 2013 in Apps & Software
How to Survive Your First 100 Days of App Development

How to Survive Your First 100 Days of App Development

Getting an app off the ground isn't easy. Here are five steps to help make your first hundred days more manageable.
October 30, 2013 in Apps & Software
25 Creative Ways to Promote Your App For Free

25 Creative Ways to Promote Your App For Free

You don't need to spend advertising dollars to earn customers. Here are 25 ways to do it for free.
October 9, 2013 in Apps & Software
App Success: Radical Advice From 5 Famous Entrepreneurs

App Success: Radical Advice From 5 Famous Entrepreneurs

Wisdom from five successful entrepreneurs on how to go against the grain to build your app.
October 3, 2013 in Apps & Software
How to Build a Stellar Mobile App On a Budget

How to Build a Stellar Mobile App On a Budget

Don't break the bank developing your app. Here are four tips to help you build a quality new app without wasting time or money.
September 25, 2013 in Apps & Software
How to Build a Mobile App of the Future

How to Build a Mobile App of the Future

Mobile apps are soon to be used on so much more than smartphones and tablets. Here are some forward-thinking approaches to help you stay ahead of the curve.
September 18, 2013 in Apps & Software
A Beginner's Guide to Starting and Marketing an App

A Beginner's Guide to Starting and Marketing an App

First-timers in app development ask the same questions over and over. Here are the answers.
September 13, 2013 in Apps & Software
4 Reasons Your Business Needs a Mobile App

4 Reasons Your Business Needs a Mobile App

Going mobile can open a lot of doors for your company. Here are four key ways it can help your business grow.
September 9, 2013 in Mobile
4 Ways to Fit Your Mobile App Into Your Business Strategy

4 Ways to Fit Your Mobile App Into Your Business Strategy

Ask the right questions and make the right choices and your mobile app could be an integral part of your growth strategy.
September 6, 2013 in Mobile
How Your Mobile App Can Make More Money

How Your Mobile App Can Make More Money

Choosing the right pricing strategy will help you maximize your profits. Here are four options and why each one might be right for you.
August 27, 2013 in Apps & Software
How to Use App Store Optimization to Get Attention

How to Use App Store Optimization to Get Attention

Making an app available is part of the equation. Helping people find it is a whole other ballgame.