Rahul Varshneya

Rahul Varshneya

Entrepreneur and Advisor; Co-founder of Arkenea LLC

Rahul Varshneya is the co-founder of Arkenea LLC, a company committed to helping entrepreneurs and businesses build, market and monetize their mobile apps, with offices in San Jose and Pune. Email Rahul to discuss your app idea.

30 Recent Stories

User Experience is Integral to Winning App Design
Technology

User Experience is Integral to Winning App Design

It may seem obvious, but the easier and more useful your app is, the more likely it will be a success.
Reports of the Demise of New Successful Apps Are Greatly Exaggerated
Starting a Business

Reports of the Demise of New Successful Apps Are Greatly Exaggerated

Don't be dissuaded from jumping into app development. Just like any other business, it's all about building a better product.
6 Common Traits of the Biggest Apps
Technology

6 Common Traits of the Biggest Apps

If you want to make it in the mobile app business, follow the examples of what works and sits atop the charts.
3 Push Notification Strategies to Increase App Engagement
Marketing

3 Push Notification Strategies to Increase App Engagement

When your users are teetering, subtle push them to come back with targeted messages.
Grow Your Business by Using Push Notifications Effectively
Marketing

Grow Your Business by Using Push Notifications Effectively

These messages are active on most mobile phones. Here are five things to keep in mind as you prepare your strategy.
Success in Apps is Not by Luck, But by Design
Technology

Success in Apps is Not by Luck, But by Design

The work doesn't stop after you put your product on the market. Treating your app like a hobby will doom it to failure.
How to Get Your App in Customers' Hands and Build Word of Mouth
Technology

How to Get Your App in Customers' Hands and Build Word of Mouth

If your app is to be successful, you need a dedicated group of users to help you improve it.
Build a Better App With These 4 Design Essentials
Technology

Build a Better App With These 4 Design Essentials

It's not just about the look and feel, but how your potential users interact with the program.
Outsource Your App Development Effectively With These 5 Tips
Technology

Outsource Your App Development Effectively With These 5 Tips

If you're seeking a partner to build your product, treat them and hold them accountable like a partner.
The 6 Vital Ways to Engage Users of Your App
Technology

The 6 Vital Ways to Engage Users of Your App

After a customer actually chooses your app, what makes them try it out and continue using it?
3 Apps That Stand Out in Crowded Categories
Technology

3 Apps That Stand Out in Crowded Categories

There are millions of apps available. This trio broke out of the fray and earned loyal followings.
Why You Shouldn't Fear Copycat Developers
Technology

Why You Shouldn't Fear Copycat Developers

If a competitor takes your idea and launches their own version, don't fret. Twitter certainly hasn't.
The 4 Gutsy Trade Secrets to Increase App Downloads
Grow Your Business

The 4 Gutsy Trade Secrets to Increase App Downloads

In the crowded mobile-app market, getting noticed is becoming harder by the day. Here are four growth hacks to Increase to help increase downloads for your mobile app.
Better Features Doesn't Make a Successful App. Here's Why.
Technology

Better Features Doesn't Make a Successful App. Here's Why.

If you really want to disrupt the field, your product has to be leaps and bounds over the competition. If not, prepare to be ignored.
7 Myths of Developing Mobile Apps
Starting a Business

7 Myths of Developing Mobile Apps

First-time developers should know what to expect as they attempt to build a product and gain traction.
Dream On: Here Are the Real Reasons You Should Build an App
Technology

Dream On: Here Are the Real Reasons You Should Build an App

Think you're sitting on a million-dollar idea that will immediately attract an audience. Think again. App development is hard work.
6 Books Every Mobile-App Entrepreneur Must Read
The 'Treps

6 Books Every Mobile-App Entrepreneur Must Read

With the mobile market continuing to gain momentum, more people are looking to get a piece of the pie. For those wanting to get a start in the world, here are a few books to get you started.
Looking for a Mobile App Developer? Post These 8 Details in a Job Brief.
Technology

Looking for a Mobile App Developer? Post These 8 Details in a Job Brief.

Putting these bits on paper will also help you plan our your app strategy in advance.
Knowing When to Raise Money for Your Mobile App
Mobile

Knowing When to Raise Money for Your Mobile App

While the media often makes raising money seem like a piece of cake, entrepreneurs who have been there know it is the exact opposite. To get the most of your time and resources, figuring out the ideal
A Step-by-Step Guide To Building Your First Mobile App
Apps & Software

A Step-by-Step Guide To Building Your First Mobile App

If you have the right reasons, follow these 10 recommendations to getting your product to the public.
A Pivot Could Save Your Mobile App From Failing
Apps & Software

A Pivot Could Save Your Mobile App From Failing

Make sure the first version of your app isn't its last by taking customer feedback into account and adapting.
Building a Productivity App? Learn These 5 Productivity Methods.
Productivity

Building a Productivity App? Learn These 5 Productivity Methods.

If you're look to create a successful app that makes users more productive, here are some known methods that you could incorporate.
Where to Get the Money to Build Your Mobile App
Financing

Where to Get the Money to Build Your Mobile App

You have a great idea for an app, but how do you find the funds you need to develop it?
Why Starting Small Can Lead to a Better App
Apps & Software

Why Starting Small Can Lead to a Better App

Limiting your user base limits the damage of your mistakes and turns users into brand evangelists.
Boost App Sales by Making the Most of the Holidays
Apps & Software

Boost App Sales by Making the Most of the Holidays

Steps developers can take to take advantage of high rates of new device activations.
The Secrets of the World's Most Successful Mobile Apps
Apps & Software

The Secrets of the World's Most Successful Mobile Apps

From Evernote to Instagram to Snapchat, here's a look at how these apps found their early success.
3 Ways to Validate Your App Idea and Launch Quickly
Apps & Software

3 Ways to Validate Your App Idea and Launch Quickly

Coming up with an app idea is just the beginning. Here is how to determine if it has potential and get it to market quickly.
Want to Know if Your App is Successful? Check These Metrics.
Apps & Software

Want to Know if Your App is Successful? Check These Metrics.

With new apps launching every day, an entrepreneur needs to worry more about just downloads to be successful.
7 Steps to Hiring the Perfect Mobile App Developer
Apps & Software

7 Steps to Hiring the Perfect Mobile App Developer

Finding someone who understands your vision and knows how to execute it is not easy. Here are seven ways to be sure you're choosing the right person.