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Entrepreneur Puts a Revolutionary Spin on Electric Motorcycles

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This story appears in the May 2013 issue of Entrepreneur. Subscribe »

Tesla's Elon Musk gets credit for inspiring the character Tony Stark from Iron Man, but some say Daniel Kim of Lit Motors is more deserving. "Unlike Musk, Dan can actually build stuff," says investor Ted Loh. "We'll probably see him flying around in an Iron Man suit one day because he just decided to build one."

Such praise comes thanks to Kim's San Francisco-based startup and its groundbreaking take on the motorcycle, the electric C-1. Lit Motors has pulled in more than $1 million in angel funding from Loh and other engineering-minded investors, attracted by Kim's use of dual stabilizing gyroscopes that keep the bike upright on two wheels, whether it's stopped at a traffic light or broadsided by a pickup truck at 35 miles per hour. "There's nothing new behind the concept," Kim says. "Think of a spinning top and how it stays upright when it's bumped. It's common sense; I just applied it to a motorcycle."

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