Editor and Freelance Designer
Here are a few guidelines on making the most of the limited customizable options provided by social networking platforms.
While it's easy to blame an unsatisfying final product on the designer, it's up to the client to communicate effectively, give their designer all the tools they need to succeed and ensure that the best product is delivered.
When used correctly, analytics can reveal insights about content and websites that are otherwise invisible. But analytics often create a lot of noise with no obvious message, turning a tool that is intended to clarify user experience into a confusing mess of numbers.