About Ian Wishingrad
Ian Wishingrad is the founder and creative director of BigEyedWish, a global network of thinkers, writers, designers, strategists, publicists, agents, directors and developers collaborating to crush the toughest advertising, marketing, branding, social media and PR challenges.
More From Ian Wishingrad
Facebook's Relationship Status With the Public Is 'It's Complicated': What Mark Zuckerberg Needs to Do to Get the Thumbs Up
Facebook needs to stop acting like a platform and start acting like a brand.