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Jessica Wong: Page 3
Entrepreneur Leadership Network® Contributor
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Latest: Page 3
How to Make the Most of Your Public Relations
By combining PR with branding, content creation, advertising campaigns and social media outreach, companies can generate marketing results and boost their business growth.
The Importance of Humanizing Your Brand and How to Do it
You can build deeper connections with your customers across all marketing activities by humanizing your brand.
How Paid Media Can Increase Your Brand's Value
In any balanced media strategy, paid media should be included alongside earned and owned media. Whether a brand is large or small, the level of control it affords brand teams, and the affordability of digital media outlets can deliver excellent results.
What Is Earned Media and What Is Its Value?
Earned media coverage is one of the most powerful tools for brands to encourage consumer trust and credibility.
What Biotechnology's Paradigm Shift Means for Businesses
Technology is transforming biotechnology and biopharmaceuticals, both in research and development and manufacturing.
How to Build an Online Presence With Social Media
A consistent and strategic approach is required to build an effective online presence, and these three techniques can help ensure that consistency.