Mikal E. Belicove

Mikal E. Belicove

Guest Writer /

Mikal E. Belicove is a market positioning, social media, and management consultant specializing in website usability and business blogging. His latest book, The Complete Idiot’s Guide to Facebook, is now available at bookstores. For more information, visit MikalBelicove.com.

Take It From The Pros

Facebook Timeline and Business Pages, Perfect Together

Facebook's Timeline becomes mandatory for all Pages tomorrow. Here's how to use the format to your best advantage.
Technology

How to Protect Customer Data When Using Credit-Card Plug-ins for Smartphones

More companies are accepting mobile payments. But failing to protect credit-card data could risk hefty penalties and fines.
Marketing

How to Find the Right Person to Manage Social Media

The key is choosing someone who embraces social participation and communication.
Technology

A Guide to Ambient Social Networking for Business Owners

A new wave of social networking tools for business is about to arrive. Here's what to keep in mind when deciding whether they are useful for your business.
Marketing

What You Need to Know Before Advertising on Facebook

Entrepreneur writer Mikal Belicove recommends having these three details in place before advertising on the big social network.
Take It From The Pros

Commentary Should Remain the Lifeblood of Blogs

You may not want to hear it, but getting your customers' feedback is vital.
Technology

A New Study Reveals the Power of First Impressions Online

Get a handle on your website. Here's how to identify what the majority of your visitors focus on first.
Marketing

How to Turn Facebook Fans into Paying Customers

Entrepreneur Magazine writer Mikal Belicove explains what it takes to get your fans to buy what you're selling.
Marketing

Is the End Near for Traditional Advertising?

The future of advertising may already be written on a Facebook wall.
Technology

App Development Methods Decoded

Not sure what 'waterfall,' 'agile' or 'scrum' are? Here we explain the three most popular app development processes.
Marketing

How to React to Negative Comments on Facebook

Mikal Belicove offers tips for actively dealing with unflattering comments on the social network.
Marketing

How Facebook's 'Offers' and 'Reach Generator' Can Deliver More for Less

Latest ad offerings from Facebook allow your business to extend its reach. Here are some highlights.
Social Media

How to Find the Time to Post to Facebook Regularly

Consider this advice to help organize your content on the social networking site.
Marketing

The Reasons Your Business Should Be on Facebook

If engagement with customers is a priority, then being on Facebook might be right for your business. Entrepreneur Magazine writer Mikal Belicove explains.
Marketing

How to Engage Fans on Facebook

Mikal Belicove shares his top three tips for sparking conversations on your page.
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