About Sara Spivey
Sara Spivey is the chief marketing officer of Bazaarvoice. She has more than 30 years of marketing, strategy and leadership experience with industry-leading organizations. Before joining Bazaarvoice, Spivey served as CEO of InReach, a provider of online continuing education management solutions, a role preceded by her tenure as chief marketing officer for Convio. Spivey earned an MBA from the Amos Tuck School of Business Administration at Dartmouth College.
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Did you know that it's not uncommon for this age group to create fake personas on Facebook and Instagram and save their real profiles for trusted friends?