3 Ways to Break Out of Your Comfort Zone

Welcome to the echo chamber, where everybody is working on auto-repeat. It's Groundhog Day, but nowhere near as funny -- and sticking around doesn't do a thing for your bottom line.

Echo chambers are stagnant. They're filled with the same old, same old people, ideas and mindsets. Nothing amazing happens inside them. They don't motivate you to get off your tuchis and take a leap toward awesome. So when you're stuck inside the chamber, how do you make a break for it?

Bust a Move

Three ways to break out of the norm

1. Step into a new-to-you world.
Attend a conference in an industry that interests you but has little--or nothing--to do with your day-to-day. I find the most inspiring ideas each time I speak at an event that goes beyond my fields of marketing and branding.

2. Revamp your reading list.
If the same blogs flow into your inbox every day, go out and get some new material. Poll your followers on Facebook, Twitter, LinkedIn or Quora for their favorite non-industry websites or magazines.

3. Banish the buzzspeak.
Every industry has them: words used so often they've lost their meaning. The same old language breeds nothing but the same old ideas. Have your team compile a list of dead-to-us words to keep out of conversations, e-mails and marketing materials, then put some new words to work for your business. It just might help you start thinking in new directions.

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3 Ways to Break Out of Your Comfort Zone Escape starts with a simple question: What bores you about your business? Your mission is to kill the snooze and ratchet up the excitement.