American Express

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'Brand Equity' Is an Intangible That's Worth Real Money

The resurrection of Arthur Andersen as a brand name is a compelling example of the enduring value of a company's reputation.

Jennifer Connelly

· 3 min read

Go for Chess Not Checkers When Running a Business

Whether it's detective work, coaching or entrepreneurship, the best people are playing chess while the rest are playing checkers.

John Brubaker

· 6 min read

From American Express to eBay, Businesses Cheer Arizona's Vetoing of Anti-Gay Bill

Arizona Governor Jan Brewer vetoed a law that would have given business owners the right to refuse service to customers because of religious beliefs.

Catherine Clifford

· 4 min read

Report: The Fancy Getting $53 Million From American Express and Will Smith

Credit card company American Express and actor Will Smith are apparently sinking $53 million into online retail service The Fancy.

Tom Cheredar

· 1 min read

Women Entrepreneurs: Still a Long Way to Go, Baby

Women-owned businesses may represent a big source of potential growth for the U.S. economy and jobs.

Laura Lorber

Trend Watch: You Can't Keep a Good Woman Down

As women continue to launch companies at a rate exceeding the national average, here's a look into the growth trends of their enterprises.

Michelle Juergen

· 2 min read

Small Business Saturday Kicks Off

New York City Mayor Michael Bloomberg urges consumers across the country to support independent merchants on Nov. 26.

Colleen DeBaise