Business Circle: Page 7
Quit Relying on Your Intuition When Hiring Your Sales Team
There are reliable, objective means to determine who will succeed at sales, even if they've never sold anything and don't look as though they could.
How to Get an Enormous User Base Without Spending a Dime on Marketing
It's no secret most startups have little to no marketing budget. However, this shouldn't be a deterrent to success.
Sincerity and Transparency Are the Keys to Genuine Customer Loyalty
Many so-called customer loyalty programs fail because they seem a rigged game to the purchaser. There are plenty of ways to do it right.
4 Essential Pieces of an Awesome Content-Marketing Strategy
To book awareness of your brand, look beyond your blog and create content in these hot formats.
The 5 Essentials of Choosing a Consultant
These outside advisers can create tremendous value for your business, but it's important the person your contract checks off these items.
The Holiday Mobile-Marketing Strategy That Retailers Really Need
Here are six strategies that companies must have in place to woo customers this holiday season.
Want Customers to Market Your Brand? Make Them Look Awesome.
Take a page out of the Facebook and GoPro playbook by allowing clients to showcase themselves for all the world to see.
Don't Let These 5 Excuses Stop You From Networking
Often, when it comes to building relationships, the same excuses surface repeatedly with entrepreneurs. Here is how to get past them.
How to Market to Gen Z, the Kids Who Already Have $44 Billion to Spend
The younger siblings of millennials already have enormous buying power and have emerged as a distinct consumer demographic.
3 Tactics for Dealing With the Stress of Running a Business
You don't have to get everything done, you just have to get everything important done. Now, sleep on it.
5 Apps That Never Forget Your Passwords and Require You to Remember Just One
The most common mistake people make with their online security is to have one password for everything but now you can do it safely.
Customer Experience Should Not Be the Job of Just One Person
Structure your organization so that responsibility for overseeing consumer interactions is shared across the whole company.
5 Reasons to Refrain From Hiring Virtual Employees
Despite the growing popularity of telecommuting, having an all-remote work environment might absolutely kill a business.
What You Must Look for When Hiring Your First Head of Marketing
When hiring someone to lead your marketing efforts, make sure they possess these characteristics.
7 Payroll Items to Check Off Your List Before the Year Ends
From preparing for performance reviews to organizing receipts for taxes, an early start now will avoid headaches later.