Company Names
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3 Factors That Will Determine How Unusual Your Business Name Can Be
An unusual business name can work in your favor…if you pay attention to these three qualities.
7 Ways to Make Your New Business Name Unforgettable
Want people to remember your business's name? These seven strategies can help.
How to Negotiate the Price of a Pricey Premium Domain
Buying a domain at the asking price? That's like buying a used car at the asking price. Doing your homework pays off.
Make a Name for Yourself: 4 Expert Tips for Choosing a Name and Trademark
With 6.7 million trademarks out there -- sigh -- it's getting hard to find something unique. Here's what to do instead.
Branding Your Name: A Double-Edged Sword
Pasting your name on your company may seem like genius, but the potential pitfalls are bottomless.
What's in a Name? For a Business . . . Oh, Everything.
A naming expert lists 10 things you need to consider before rolling out your company's new moniker.
What's in a Name? New HR Titles Reflect These Professionals' Strategic Importance.
How does 'people operations' strike you? 'Chief people officer'? 'Chief happiness officer'?
The Embarrassing Acronym of an Exalted Law School Name Provides a Funny Branding Lesson
Before you skimp on hiring a branding pro, consider George Mason University's bungled attempt to honor the late Antonin Scalia.
Your New Business Name Should Be Memorable, Spell-able and Available
Follow these five tips to settle on what is one of the most important aspect of a new company -- its name.
8 Business Name Mistakes That Investors Hate to See
Names can imply strength, value, connection or friendliness, or they can set opposite tones.
How to Choose a Great Name for Your New Business
Follow these tips to create a name that embodies exactly what you want your new business to represent.
The Staff of Entrepreneur Media, Inc.
A Great Name Tells You More Than Just What the Company Does
It sets the foundation for the customer relationship, establishes leadership and separates the business from the competition.
