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Good (and Bad) Branding Advice That Can Make (or Break) Your Success
Not all advice about branding is worth listening to, but how do you differentiate between the good and the bad?
4 Trends That Will Disrupt Your Communication Strategy
Could the evolution of AI, the rise of new technologies or ever-changing human behavior demand a pivot in how you communicate with your audience?
Why Consistency Is Vital to Your Branding Efforts
As a brand grows, consistency reinforces positive values and builds trust and credibility.
4 Strategic Shifts that Will Take Your Business to $1 Million
Hitting the seven-figure mark is abundantly possible with the right focus, strategy and level of consistency.
This Is How Underdogs Can Consistently Win Without Superior Talent
Startups and solo entrepreneurs can surpass any competition by making this simple decision.
5 Psychology-Backed Tips for Earning, and Keeping, a Prospect's Trust
One of the first steps is to establish your credibility.
How the Book 'The Elegance of the Hedgehog' Changed My Business
Lessons from this French novel keep me grounded and focused when times feel uncertain.
What Franchisors Need to Know When Hiring a Marketing Agency
To create consistency (and success) across multiple locations, franchises should find a marketing agency that understands their story-and knows how to tell it across platforms.
How to Scale Your Training with Video and Learning Management Systems
Delivering the same content to every new employee increases efficiency, quality and safety.
How Consistency Helped This Entrepreneur Build His Business
Deliver better results than you promise.
Taking Risks Doesn't Always Reap Rewards
Why chasing whims can often get in the way of consistent success.
5 Mistakes That Sabotage Your Company's Bank Credit Score
Yes, there are many types of creditors from which you can get funding for your business. But here's why good bank credit is one of the most important.
Are Your PR Efforts Falling Flat? Here's How to Fix It
A solid checklist for managing your own public relations campaign will include setting clear goals, pitching the right reporter and so much more.
3 Essential Traits for Earning the Trust of Your Customers
Trust is invaluable, but it can't be purchased, only earned. There is no shortcut, only commitment.
Don't Let All Your Efforts Go to Waste Because You Lost Momentum
Being intentional with the way you practice skills is the best way to avoid the "zero effect."