Expertise

Expertise

7 Ways to Position Yourself So People See You As An Expert

If you put in the time to offer superior information, you can charge more for it.

Why Hiring an Expert Is Smart When Undertaking a Rebrand

Bringing in external help may seem overwhelming, but a branding expert can provide a lot of insight that you may not be able to provide from an internal perspective.

How to Set Yourself Apart From the Competition

The talent you're born with is far less important than the effort you put into developing it.

Stick With the Basics to Quickly Establish Your Authority as a New Entrepreneur

An expert doesn't know everything about everything, just everything about what they claim is their expertise.

How to Leverage Your Skills to Start a Side Business

Start a service-based business with knowledge you have acquired over the years.

More From This Topic

Expertise

Overcoming 'Expert Bias' in Order to Innovate

Being an 'expert' is an enormous asset in starting and growing a business. Staying an expert is something else again.
Raising Capital

VC Confidential: Why Investors Say No

An investor-turned-entrepreneur describes the view from the other side of the table.
Editor's Note

How to Figure Out What Your Time Is Worth

It's time to admit we can't do everything. And that's for the better.
Personal Branding

10 Credible Ways to Show the Media You're an Expert Worth Interviewing

You don't have to know more than anybody else in the world, just more than the reporter and the audience.
Starting a Small Business

Stop Focusing on 'Right' and Start Building Your 'Right Now'

Here are the ways to know when you should throw 'best practices' out the window and Just. Get. Started.
New Hires

4 Secrets to Showing New Hires They Belong

Ever think of giving each new hire a 'gift box' as a warm welcome to your company?
Leadership

8 Habits of Highly Successful Leaders

Great leaders are driven by an all-consuming desire to love others and give back to their communities.
Inspirational Quotes

23 Quotes on Failure From Super Successful Leaders Like Barbara Corcoran, Mark Cuban and More

Failure is a byproduct of entrepreneurship -- use it to your advantage.
Marketing

How Your Company Can Use Both Outsourced and In-House Marketing

Recognize knowledge gaps, then use that as a guide.
Education

8 Certifications That Actually Impress Recruiters

With the rise of online learning, there's no shortage of classes you can take that offer you a certification in a particular trade, skill or software program.