Generation Gap

Business News

If You Want Your Business to Succeed, Get Gen Z to Like You — How Gen Z Will Impact Business and Marketing Decisions in 2024

The key to your branding is to build a community and shared purpose that resonates with Gen Z's desire for meaningful connections and a positive impact.

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How to Navigate Generational Differences and Hybrid Challenges in the Workplace

Here's how to master the growing challenge of leading and communicating in a multi-generational, hybrid workplace.

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How to Develop Strategies that Close the Leadership Gap with the Generation Gap

There are more generations in the workplace than at any other time, but there will be a leadership shortage in the very near future.

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3 Foolproof Ways to Attract Millennial Customers

Millennials are unlike previous generations. But that's not necessarily a bad thing, especially for entrepreneurs.

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Older Workers Must Be Proactive About Their Future

Rather than simply keep your head above water, take steps right now to build economic resiliency.

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41 Percent of Gen Z-ers Plan to Become Entrepreneurs (Infographic)

Here's a look at Gen Z's goals surrounding money, work and legacy.

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Not Your Parents' Career Development

In today's world, professional success doesn't mean what it used to.

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7 Tips for Marketing Your Content to Baby Boomers (And Why You Should)

More often than not, they are your ideal customer.

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Seniors in Emerging Markets Represent Huge Opportunity for Innovative Entrepreneurs

Older adults are one of the world's largest underserved populations. Those who invest now will tap unmet needs and reap the rewards.

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3 Ways Technology Influences Generational Divides at Work

Used smartly, new tech can help resolve many of the same differences it's helped magnify -- including gaps in communication, skill sets and work-life balance.

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4 Ways Businesses Can Bridge the New Generation Gap

Boomers and millennials, like parents and children, are hopelessly divided and inextricably connected.

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3 Ways to Wisely Lead People Who Are Older Than You

One of the litmus tests of entrepreneurship is how well you lead and do business with people older than you. Follow these steps to do both successfully.

Business News

Is the Notion of a 'Good Work Ethic' Generationally Biased?

Perhaps you've heard complaints by seasoned managers that sounded like millennial bashing. Now a psychologist gives his reasoned reply.