In App Purchases

Growth Strategies

Do You Want To Monetize Your App? Here's What You Need To Consider

Opting for virtual goods enhances the engagement level, in turn strengthening the monetization strategy

Social Media

New Details Emerge About Facebook's 'Buy' Button

Social media platforms are doubling as ecommerce platforms that deliver instant gratification in the form of instant in-feed purchases.

Devices

The Keys to Candy Crush's Success

How to turn your app into the next digital money printer.