It's Time to Wire Your Business for Indoor Location-Based Search
Think of it as GPS for inside your store. The largest retailers are implementing the technology but it's affordable for everybody.
Local Businesses: Facebook Now Offers Stalkerish Ads That Target Nearby Customers
Oh, the places Facebook knows your customers go! And live.
Samsung Bashes iPhone Battery Life in Cleverly Placed Airport Ads
The South Korean has affixed signs at airport power outlets that needle the Apple iPhone's notoriously poor battery performance.
Twitter Testing 'Nearby' Service to Show Users Local Tweets
The new service shows the messages of other nearby users, whether you follow them or not.
Foursquare Opens Up Ad Platform to All Small Businesses
Hoping to generate big revenues, Foursquare has rolled out a self-service ad tool to all 1.5 million registered businesses.
5 Lessons in Local Mobile Advertising from Big Brands
Mobile advertising has the potential to spur customers to action in ways tradition advertising doesn't. Here are a few things you need to know to get it right.
Local Advertising Connects With Customers Using Inside Jokes
Consider 'out-of-home' ads to connect with locals.
How Location-Based Marketing Can Help You Connect with Customers
Some real-world examples of how companies have successfully used these tactics and how you can too.
A New Platform for Hyper-Local Marketing for Small Businesses
With LocalVox, small businesses can promote deals, events and new services in their immediate neighborhoods.